Tor W. Andreassen
Impact in
- Marketing top 0.1%
- Consumer Retail Behavior Studies
- Consumer Behavior in Brand Consumption and Identification
- Service and Product Innovation
-
- Customer Service Quality and Loyalty
Papers in
- Marketing 42
- Consumer Retail Behavior Studies 17
- Consumer Behavior in Brand Consumption and Identification 15
- Service and Product Innovation 12
-
- Customer Service Quality and Loyalty 39
- Co-authors
- Timothy L. Keiningham (10 shared papers)Bruce Cooil (7 shared papers)Michael D. Johnson (2 shared papers)Anders Gustafsson (4 shared papers)Lerzan Aksoy (6 shared papers)Line Lervik-Olsen (13 shared papers)Linda D. Hollebeek (4 shared papers)Sandra Streukens (5 shared papers)
- Journals
- Journal of service management (7 papers)Journal of Service Research (7 papers)European Journal of Marketing (4 papers)Journal of Business Research (4 papers)Journal of Services Marketing (4 papers)
- Partner nations
- NorwayUnited StatesBelgium
In The Last Decade
Tor W. Andreassen
56 papers receiving 5.1k citations
Tor W. Andreassen's Hit Papers
Peers
Comparison fields: 5 of 130
- Marketing 3.4k
- Organizational Behavior and Human Resource Management 3.6k
- Information Systems and Management 1.1k
- Strategy and Management 813
- Tourism, Leisure and Hospitality Management 77
Countries citing papers authored by Tor W. Andreassen
This map shows the geographic impact of Tor W. Andreassen's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Tor W. Andreassen with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Tor W. Andreassen more than expected).
Fields of papers citing papers by Tor W. Andreassen
This network shows the impact of papers produced by Tor W. Andreassen. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Tor W. Andreassen. The network helps show where Tor W. Andreassen may publish in the future.
Co-authors
The 25 scholars most cited alongside Tor W. Andreassen, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 62 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | Customer loyalty and complex services Hit paper breakdown → | 1998 | 986 |
| 2 | The evolution and future of national customer satisfaction index models Hit paper breakdown → | 2001 | 771 |
| 3 | “Service Encounter 2.0”: An investigation into the roles of technology, employees and customers Hit paper breakdown → | 2017 | 511 |
| 4 | 2000 | 355 | |
| 5 | 1998 | 278 | |
| 6 | 2007 | 274 | |
| 7 | 2001 | 178 | |
| 8 | 2007 | 169 | |
| 9 | 1995 | 147 | |
| 10 | 1994 | 146 | |
| 11 | 2019 | 139 | |
| 12 | 2018 | 137 | |
| 13 | 2013 | 131 | |
| 14 | 2007 | 130 | |
| 15 | 1999 | 130 | |
| 16 | 2007 | 120 | |
| 17 | 2020 | 109 | |
| 18 | 2016 | 97 | |
| 19 | 2005 | 95 | |
| 20 | 2009 | 80 |
About Tor W. Andreassen
Tor W. Andreassen is a scholar working on Marketing, Organizational Behavior and Human Resource Management, Sociology and Political Science, Strategy and Management and Information Systems and Management, having authored 62 papers that have together received 5.8k indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (39 papers), Digital Marketing and Social Media (21 papers), Consumer Retail Behavior Studies (17 papers), Consumer Behavior in Brand Consumption and Identification (15 papers), Service and Product Innovation (12 papers), Technology Adoption and User Behaviour (5 papers), Psychology of Social Influence (4 papers) and Business Strategy and Innovation (3 papers). The work is most often cited by research in Marketing (3.4k citations), Organizational Behavior and Human Resource Management (3.6k citations), Information Systems and Management (1.1k citations), Strategy and Management (813 citations) and Tourism, Leisure and Hospitality Management (77 citations). Tor W. Andreassen has collaborated with scholars based in Norway, United States and Belgium. Frequent co-authors include Timothy L. Keiningham, Bruce Cooil, Michael D. Johnson, Anders Gustafsson, Lerzan Aksoy, Line Lervik-Olsen, Linda D. Hollebeek, Sandra Streukens, Arne De Keyser and Bart Larivière. Their work appears in journals such as Journal of service management, Journal of Service Research, European Journal of Marketing, Journal of Business Research and Journal of Services Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.