Journal of Services Marketing
About
The 1.6k papers published in Journal of Services Marketing in the last decades have received a total of 74.0k indexed citations.
Papers published in Journal of Services Marketing usually cover Organizational Behavior and Human Resource Management (1.1k papers), Marketing (1.0k papers) and Sociology and Political Science (585 papers) specifically the topics of Customer Service Quality and Loyalty (1.1k papers), Consumer Behavior in Brand Consumption and Identification (483 papers) and Consumer Retail Behavior Studies (437 papers). The most active scholars publishing in Journal of Services Marketing are Anna S. Mattila, Piyush Sharma, Paul G. Patterson, Janet R. McColl‐Kennedy and Aron O’Cass
In The Last Decade
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