Jacquelyn S. Thomas
Impact in
- Marketing top 0.2%
- Consumer Retail Behavior Studies
- Consumer Market Behavior and Pricing
- Consumer Behavior in Brand Consumption and Identification
- Customer churn and segmentation
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- Customer Service Quality and Loyalty
Papers in
- Marketing 18
- Consumer Market Behavior and Pricing 11
- Consumer Retail Behavior Studies 9
- Consumer Behavior in Brand Consumption and Identification 6
- Customer churn and segmentation 6
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- Customer Service Quality and Loyalty 11
- Co-authors
- Werner Reinartz (3 shared papers)V. Kumar (2 shared papers)Robert C. Blattberg (2 shared papers)Peter C. Verhoef (2 shared papers)Dhruv Grewal (1 shared paper)Venkatesh Shankar (1 shared paper)M.L. Teerling (1 shared paper)Scott A. Neslin (1 shared paper)
- Journals
- Journal of Interactive Marketing (3 papers)Marketing Science (2 papers)Journal of Service Research (2 papers)Journal of Marketing (2 papers)Journal of the Academy of Marketing Science (2 papers)
- Partner nations
- United StatesGermanyNetherlands
In The Last Decade
Jacquelyn S. Thomas
22 papers receiving 2.7k citations
Jacquelyn S. Thomas's Hit Papers
Peers
Comparison fields: 5 of 88
- Marketing 2.3k
- Organizational Behavior and Human Resource Management 1.6k
- Information Systems and Management 379
- Strategy and Management 494
- Management Information Systems 228
Countries citing papers authored by Jacquelyn S. Thomas
This map shows the geographic impact of Jacquelyn S. Thomas's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Jacquelyn S. Thomas with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Jacquelyn S. Thomas more than expected).
Fields of papers citing papers by Jacquelyn S. Thomas
This network shows the impact of papers produced by Jacquelyn S. Thomas. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Jacquelyn S. Thomas. The network helps show where Jacquelyn S. Thomas may publish in the future.
Co-authors
The 25 scholars most cited alongside Jacquelyn S. Thomas, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 23 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | Challenges and Opportunities in Multichannel Customer Management Hit paper breakdown → | 2006 | 761 |
| 2 | Balancing Acquisition and Retention Resources to Maximize Customer Profitability Hit paper breakdown → | 2004 | 506 |
| 3 | Customer Equity: Building and Managing Relationships As Valuable Assets | 2001 | 320 |
| 4 | 2001 | 213 | |
| 5 | 2005 | 210 | |
| 6 | 2004 | 155 | |
| 7 | 2014 | 154 | |
| 8 | 2002 | 134 | |
| 9 | 2009 | 115 | |
| 10 | 2009 | 85 | |
| 11 | 2008 | 69 | |
| 12 | Getting the most out of all your customers. | 2004 | 59 |
| 13 | 2015 | 48 | |
| 14 | 2011 | 40 | |
| 15 | 2008 | 37 | |
| 16 | 2022 | 26 | |
| 17 | 2009 | 16 | |
| 18 | 2021 | 7 | |
| 19 | 2022 | 6 | |
| 20 | Marketing family planning. | 1978 | 3 |
About Jacquelyn S. Thomas
Jacquelyn S. Thomas is a scholar working on Marketing, Organizational Behavior and Human Resource Management, Strategy and Management, Sociology and Political Science and Communication, having authored 23 papers that have together received 3.0k indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (11 papers), Consumer Market Behavior and Pricing (11 papers), Consumer Retail Behavior Studies (9 papers), Consumer Behavior in Brand Consumption and Identification (6 papers), Customer churn and segmentation (6 papers), Digital Marketing and Social Media (4 papers), Innovation and Knowledge Management (2 papers) and Digital Platforms and Economics (2 papers). The work is most often cited by research in Marketing (2.3k citations), Organizational Behavior and Human Resource Management (1.6k citations), Information Systems and Management (379 citations), Strategy and Management (494 citations) and Management Information Systems (228 citations). Jacquelyn S. Thomas has collaborated with scholars based in United States, Germany and Netherlands. Frequent co-authors include Werner Reinartz, V. Kumar, Robert C. Blattberg, Peter C. Verhoef, Dhruv Grewal, Venkatesh Shankar, M.L. Teerling, Scott A. Neslin, Gary Getz and Ursula Y. Sullivan. Their work appears in journals such as Journal of Interactive Marketing, Marketing Science, Journal of Service Research, Journal of Marketing and Journal of the Academy of Marketing Science.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.