Manfred Krafft

56 papers and 3.9k indexed citations i.

About

Manfred Krafft is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Strategy and Management. According to data from OpenAlex, Manfred Krafft has authored 56 papers receiving a total of 3.9k indexed citations (citations by other indexed papers that have themselves been cited), including 33 papers in Marketing, 19 papers in Organizational Behavior and Human Resource Management and 15 papers in Strategy and Management. Recurrent topics in Manfred Krafft’s work include Customer Service Quality and Loyalty (18 papers), Consumer Retail Behavior Studies (14 papers) and Consumer Market Behavior and Pricing (13 papers). Manfred Krafft is often cited by papers focused on Customer Service Quality and Loyalty (18 papers), Consumer Retail Behavior Studies (14 papers) and Consumer Market Behavior and Pricing (13 papers). Manfred Krafft collaborates with scholars based in Germany, United States and The Netherlands. Manfred Krafft's co-authors include Werner Reinartz, Wayne D. Hoyer, Peter C. Verhoef, Siddharth S. Singh, Rajesh Chandy, Matilda Dorotić, Murali K. Mantrala, Holger Ernst, Arnd Huchzermeier and Ralf Elsner and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of the Academy of Marketing Science.

In The Last Decade

Co-authorship network of co-authors of Manfred Krafft i

Fields of papers citing papers by Manfred Krafft

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Manfred Krafft. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Manfred Krafft may publish in the future.

Countries citing papers authored by Manfred Krafft

Since Specialization
Citations

This map shows the geographic impact of Manfred Krafft's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Manfred Krafft with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Manfred Krafft more than expected).

Rankless by CCL
2025