Adrian Payne
Impact in
- Marketing top 0.02%
- Service and Product Innovation
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
-
- Customer Service Quality and Loyalty
Papers in
-
- Customer Service Quality and Loyalty 55
- Marketing 48
- Service and Product Innovation 32
- Consumer Behavior in Brand Consumption and Identification 9
- Marketing and Advertising Strategies 8
- Consumer Retail Behavior Studies 7
- Co-authors
- Pennie Frow (37 shared papers)Kaj Storbacka (7 shared papers)David Ballantyne (8 shared papers)Martin Christopher (12 shared papers)Sue Holt (4 shared papers)Janet R. McColl‐Kennedy (4 shared papers)Lynette Ryals (4 shared papers)Simon Knox (3 shared papers)
- Journals
- Industrial Marketing Management (7 papers)Journal of Marketing Management (6 papers)European Journal of Marketing (4 papers)Journal of Services Marketing (3 papers)Marketing Theory (2 papers)
- Partner nations
- AustraliaUnited KingdomNew Zealand
In The Last Decade
Adrian Payne
82 papers receiving 9.2k citations
Adrian Payne's Hit Papers
Peers
Comparison fields: 5 of 142
- Marketing 6.8k
- Organizational Behavior and Human Resource Management 5.9k
- Business and International Management 424
- Strategy and Management 2.9k
- Information Systems and Management 1.3k
Countries citing papers authored by Adrian Payne
This map shows the geographic impact of Adrian Payne's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Adrian Payne with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Adrian Payne more than expected).
Fields of papers citing papers by Adrian Payne
This network shows the impact of papers produced by Adrian Payne. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Adrian Payne. The network helps show where Adrian Payne may publish in the future.
Co-authors
The 25 scholars most cited alongside Adrian Payne, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 88 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | Managing the co-creation of value Hit paper breakdown → | 2007 | 2358 |
| 2 | A Strategic Framework for Customer Relationship Management Hit paper breakdown → | 2005 | 1194 |
| 3 | Relationship marketing: Bringing quality, customer service and marketing together Hit paper breakdown → | 1995 | 559 |
| 4 | Co-creating brands: Diagnosing and designing the relationship experience Hit paper breakdown → | 2008 | 500 |
| 5 | 2001 | 376 | |
| 6 | Co-creation practices: Their role in shaping a health care ecosystem Hit paper breakdown → | 2016 | 329 |
| 7 | 2015 | 317 | |
| 8 | 2011 | 286 | |
| 9 | 2010 | 283 | |
| 10 | 2017 | 243 | |
| 11 | 2001 | 242 | |
| 12 | 2004 | 237 | |
| 13 | 2007 | 226 | |
| 14 | 2002 | 223 | |
| 15 | 2014 | 216 | |
| 16 | 2006 | 206 | |
| 17 | 2018 | 154 | |
| 18 | 2005 | 149 | |
| 19 | Relationship Marketing: Strategy And Implementation | 1999 | 129 |
| 20 | The essence of services marketing | 1993 | 119 |
About Adrian Payne
Adrian Payne is a scholar working on Organizational Behavior and Human Resource Management, Marketing, Strategy and Management, Management Information Systems and Sociology and Political Science, having authored 88 papers that have together received 10.6k indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (55 papers), Service and Product Innovation (32 papers), Consumer Behavior in Brand Consumption and Identification (9 papers), Innovation and Knowledge Management (9 papers), Marketing and Advertising Strategies (8 papers), Digital Marketing and Social Media (7 papers), Consumer Retail Behavior Studies (7 papers) and Quality and Supply Management (6 papers). The work is most often cited by research in Marketing (6.8k citations), Organizational Behavior and Human Resource Management (5.9k citations), Business and International Management (424 citations), Strategy and Management (2.9k citations) and Information Systems and Management (1.3k citations). Adrian Payne has collaborated with scholars based in Australia, United Kingdom and New Zealand. Frequent co-authors include Pennie Frow, Kaj Storbacka, David Ballantyne, Martin Christopher, Sue Holt, Janet R. McColl‐Kennedy, Lynette Ryals, Simon Knox, Andreas Eggert and Suvi Nenonen. Their work appears in journals such as Industrial Marketing Management, Journal of Marketing Management, European Journal of Marketing, Journal of Services Marketing and Marketing Theory.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.