Wided Batat
Impact in
- Marketing top 1%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Environmental Sustainability in Business
- Service and Product Innovation
Papers in
- Marketing 58
- Consumer Behavior in Brand Consumption and Identification 41
- Consumer Retail Behavior Studies 17
- Service and Product Innovation 9
- Environmental Sustainability in Business 8
-
- Customer Service Quality and Loyalty 11
- Co-authors
- Paula C. Peter (7 shared papers)Isabelle Frochot (3 shared papers)Wafa Hammedi (2 shared papers)John F. Tanner (4 shared papers)Sunaina K. Chugani (1 shared paper)Adrienne Fayola Muldrow (1 shared paper)Iana A. Castro (1 shared paper)Emily M. Moscato (1 shared paper)
- Journals
- Journal of Macromarketing (8 papers)Marketing Theory (3 papers)Journal of Services Marketing (3 papers)Journal of service management (2 papers)Journal of Business Research (2 papers)
- Partner nations
- FranceUnited StatesLebanon
In The Last Decade
Wided Batat
92 papers receiving 1.7k citations
Wided Batat's Hit Papers
Peers
Comparison fields: 5 of 109
- Marketing 849
- Tourism, Leisure and Hospitality Management 104
- Organizational Behavior and Human Resource Management 217
- Human-Computer Interaction 122
- Food Science 320
Countries citing papers authored by Wided Batat
This map shows the geographic impact of Wided Batat's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Wided Batat with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Wided Batat more than expected).
Fields of papers citing papers by Wided Batat
This network shows the impact of papers produced by Wided Batat. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Wided Batat. The network helps show where Wided Batat may publish in the future.
Co-authors
The 25 scholars most cited alongside Wided Batat, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 103 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2021 | 141 | |
| 2 | 2018 | 123 | |
| 3 | 2020 | 122 | |
| 4 | 2022 | 111 | |
| 5 | 2020 | 95 | |
| 6 | 2020 | 76 | |
| 7 | 2019 | 68 | |
| 8 | Phygital customer experience in the metaverse: A study of consumer sensory perception of sight, touch, sound, scent, and taste Hit paper breakdown → | 2024 | 60 |
| 9 | 2020 | 59 | |
| 10 | 2022 | 57 | |
| 11 | Marketing and Designing the Tourist Experience | 2013 | 52 |
| 12 | 2022 | 49 | |
| 13 | 2019 | 46 | |
| 14 | 2014 | 43 | |
| 15 | 2022 | 35 | |
| 16 | 2017 | 35 | |
| 17 | 2019 | 34 | |
| 18 | Getting Lost "Into the Wild": Understanding Consumers' Movie Enjoyment Through a Narrative Transportation Approach | 2008 | 30 |
| 19 | 2021 | 30 | |
| 20 | 2021 | 28 |
About Wided Batat
Wided Batat is a scholar working on Marketing, Organizational Behavior and Human Resource Management, Sociology and Political Science, Food Science and Tourism, Leisure and Hospitality Management, having authored 103 papers that have together received 1.8k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (41 papers), Digital Marketing and Social Media (18 papers), Consumer Retail Behavior Studies (17 papers), Culinary Culture and Tourism (12 papers), Customer Service Quality and Loyalty (11 papers), Service and Product Innovation (9 papers), Diverse Aspects of Tourism Research (9 papers) and Environmental Sustainability in Business (8 papers). The work is most often cited by research in Marketing (849 citations), Tourism, Leisure and Hospitality Management (104 citations), Organizational Behavior and Human Resource Management (217 citations), Human-Computer Interaction (122 citations) and Food Science (320 citations). Wided Batat has collaborated with scholars based in France, United States and Lebanon. Frequent co-authors include Paula C. Peter, Isabelle Frochot, Wafa Hammedi, John F. Tanner, Sunaina K. Chugani, Adrienne Fayola Muldrow, Iana A. Castro, Emily M. Moscato, Steven S. Chan and Michela Addis. Their work appears in journals such as Journal of Macromarketing, Marketing Theory, Journal of Services Marketing, Journal of service management and Journal of Business Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.