Journal of Macromarketing 30.4k citations
1.1k papers · indexed · active since 1981
Impact in Environmental Sustainability in Business Consumer Behavior in Brand Consumption and Identification Marketing and Advertising Strategies Innovation and Socioeconomic Development Papers in i Innovation and Socioeconomic Development 77 Marketing and Advertising Strategies 150 Consumer Behavior in Brand Consumption and Identification 134 Environmental Sustainability in Business 98 American History and Culture 82 Consumer Market Behavior and Pricing 73 show more fields Overview Impact Peers Geography Research Space Peers Journal of Macromarketing
Comparison fields: 5 of 175 Marketing 12.3k Business and International Management 1.3k Information Systems and Management 4.3k Organizational Behavior and Human Resource Management 4.4k Management of Technology and Innovation 1.4k Strategy and Management 2.7k Sociology and Political Science 7.1k Management, Monitoring, Policy and Law 985 Tourism, Leisure and Hospitality Management 70 Gender Studies 628 Economics and Econometrics 1.5k Museology 258 Urban Studies 332 Social Psychology 938 Management Science and Operations Research 662 Communication 364 Applied Psychology 200 Safety Research 472 Accounting 390 General Decision Sciences 94 Demography 351 Development 105 General Agricultural and Biological Sciences 256 General Health Professions 648 Management Information Systems 311 Waste Management and Disposal 182 Visual Arts and Performing Arts 292 Computer Science Applications 140 General Economics, Econometrics and Finance 237 Geography, Planning and Development 168 Food Science 419 Political Science and International Relations 718 Anthropology 218 Public Administration 102 Health 138 Neuropsychology and Physiological Psychology 41 Music 84 Human-Computer Interaction 104 Plant Science 553 Cultural Studies 152 Education 498 Human Factors and Ergonomics 56 Philosophy 225 General Social Sciences 46 Global and Planetary Change 221 Law 165 Statistics, Probability and Uncertainty 89 Public Health, Environmental and Occupational Health 352 Finance 121 Literature and Literary Theory 199 Transportation 64 Nutrition and Dietetics 125 Ecology 202 History 160 Clinical Psychology 180 Health Information Management 69 Information Systems 190 Pharmacology 70 Media Technology 63 Building and Construction 104 Archeology 80 Life-span and Life-course Studies 8 History and Philosophy of Science 71 Library and Information Sciences 19 Pharmacy 22 Environmental Engineering 71 Artificial Intelligence 195 Linguistics and Language 30 Industrial and Manufacturing Engineering 47 Leadership and Management 8 Experimental and Cognitive Psychology 76 Nature and Landscape Conservation 43 Architecture 19 Occupational Therapy 26 Pollution 44 General Psychology 8 Conservation 18 Computational Theory and Mathematics 61 Ocean Engineering 49 Renewable Energy, Sustainability and the Environment 58 Religious studies 34 Horticulture 2 Developmental and Educational Psychology 53 General Arts and Humanities 6 Epidemiology 96 Automotive Engineering 28 Safety, Risk, Reliability and Quality 29 Cognitive Neuroscience 57 Radiological and Ultrasound Technology 10 General Energy 4 Computer Networks and Communications 54 Research and Theory 8 Physiology 55 Statistical and Nonlinear Physics 24 Ecology, Evolution, Behavior and Systematics 35 Speech and Hearing 9 Forestry 7 Health Informatics 4 Soil Science 22 Pharmacology 23 Environmental Chemistry 13 Chemical Health and Safety 1 Health, Toxicology and Mutagenesis 18 Applied Microbiology and Biotechnology 3 Family Practice 3 Mechanical Engineering 45 Water Science and Technology 20 Animal Science and Zoology 11 Agronomy and Crop Science 13 Electrical and Electronic Engineering 60 Energy Engineering and Power Technology 3 Reproductive Medicine 11 Physical Therapy, Sports Therapy and Rehabilitation 6 Infectious Diseases 18 Polymers and Plastics 12 Small Animals 8 Control and Systems Engineering 23 Modeling and Simulation 4 Emergency Medical Services 5 Genetics 21 Psychiatry and Mental health 13 Statistics and Probability 9 Aquatic Science 5 Pediatrics, Perinatology and Child Health 9 Language and Linguistics 11 Insect Science 7 Computer Vision and Pattern Recognition 14 Biomaterials 7 Paleontology 5 Complementary and Manual Therapy 1 Geology 3 Biomedical Engineering 17 Issues, ethics and legal aspects 1 Dermatology 3 Obstetrics and Gynecology 3 Gastroenterology 2 Biophysics 2 Geriatrics and Gerontology 1 Analytical Chemistry 3 Endocrinology 1 Endocrinology, Diabetes and Metabolism 4 Molecular Biology 14 Computer Graphics and Computer-Aided Design 1 Complementary and alternative medicine 2 Critical Care and Intensive Care Medicine 1 Clinical Biochemistry 1 Organic Chemistry 6 Oncology 4 Oceanography 2 Classics 1 Molecular Medicine 1 Parasitology 1 Biotechnology 1 Biochemistry 1 Neurology 1 Civil and Structural Engineering 3 Spectroscopy 2 Earth-Surface Processes 1 Genetics 1 Orthopedics and Sports Medicine 1 Physical and Theoretical Chemistry 1 Mechanics of Materials 2 Computational Mechanics 2 Cardiology and Cardiovascular Medicine 2 Atmospheric Science 1 Neurology 1 Applied Mathematics 1 Pathology and Forensic Medicine 1 Immunology 1 Materials Chemistry 2 Astronomy and Astrophysics 1 Radiology, Nuclear Medicine and Imaging 1 Aerospace Engineering 1 Pulmonary and Respiratory Medicine 1 Surgery 1
Marketing 12.3k Business and International Management 1.3k Information Systems and Management 4.3k Organizational Behavior and Human Resource Management 4.4k Management of Technology and Innovation 1.4k Journal of Public Policy & Marketing United States
Marketing Theory United Kingdom
Electronic Commerce Research and Applications China
Journal of Consumer Affairs United States
The Journal of Marketing Theory and Practice United States
Journal of Strategic Marketing United Kingdom
European Business Review United Kingdom
Journal of Interactive Marketing United States
Qualitative Market Research An International Journal United Kingdom
Journal of Consumer Behaviour United States
Citations per field
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Journal of Public Policy & Marketing · 1× This map shows the geographic impact of research published in Journal of Macromarketing. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by papers published in Journal of Macromarketing with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Journal of Macromarketing more than expected).
This network shows the impact of papers published in Journal of Macromarketing. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers published in Journal of Macromarketing.
About Journal of Macromarketing The 1.1k papers published in Journal of Macromarketing in the last decades have received a total of 30.4k indexed citations . Papers published in Journal of Macromarketing usually cover Business and International Management (77 papers), Marketing (485 papers), Organizational Behavior and Human Resource Management (168 papers), Management of Technology and Innovation (79 papers) and Information Systems and Management (79 papers) specifically the topics of Marketing and Advertising Strategies (150 papers), Consumer Behavior in Brand Consumption and Identification (134 papers), Environmental Sustainability in Business (98 papers), American History and Culture (82 papers), Innovation and Socioeconomic Development (77 papers), Consumer Market Behavior and Pricing (73 papers), Consumer Behavior and Market Dynamics (71 papers) and Management and Organizational Studies (68 papers). The most active scholars publishing in Journal of Macromarketing are Scott John Vitell , Shelby D. Hunt , Roger Layton , Morris B. Holbrook , John H. Antil , Gene R. Laczniak , William E. Kilbourne , John B. Thøgersen , Richard J. Varey and James M. Carman .
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