Tom Duncan
Impact in
- Marketing top 0.5%
- Consumer Behavior in Brand Consumption and Identification
- Marketing and Advertising Strategies
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- Customer Service Quality and Loyalty
Papers in
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- Marketing and Advertising Strategies 8
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- Diverse Aspects of Tourism Research 2
- Digital Marketing and Social Media 2
- Co-authors
- Sandra E. Moriarty (6 shared papers)Cathy Robinson (3 shared papers)Stephen T. Garnett (3 shared papers)Jyotika Ramaprasad (1 shared paper)Álvaro Fernández‐Llamazares (2 shared papers)James Watson (2 shared papers)Micha V. Jackson (2 shared papers)Ian Leiper (2 shared papers)
- Journals
- Journal of Advertising (2 papers)Journal of Marketing (2 papers)Nature Sustainability (1 paper)Australasian Marketing Journal (AMJ) (1 paper)Journal of Advanced Academics (1 paper)
- Partner nations
- United StatesUnited KingdomAustralia
In The Last Decade
Tom Duncan
29 papers receiving 2.7k citations
Tom Duncan's Hit Papers
Peers
Comparison fields: 5 of 131
- Marketing 1.1k
- Organizational Behavior and Human Resource Management 599
- Strategy and Management 625
- Communication 233
- Information Systems and Management 208
Countries citing papers authored by Tom Duncan
This map shows the geographic impact of Tom Duncan's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Tom Duncan with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Tom Duncan more than expected).
Fields of papers citing papers by Tom Duncan
This network shows the impact of papers produced by Tom Duncan. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Tom Duncan. The network helps show where Tom Duncan may publish in the future.
Co-authors
The 25 scholars most cited alongside Tom Duncan, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 32 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | A spatial overview of the global importance of Indigenous lands for conservation Hit paper breakdown → | 2018 | 896 |
| 2 | A Communication-Based Marketing Model for Managing Relationships Hit paper breakdown → | 1998 | 807 |
| 3 | 1998 | 334 | |
| 4 | Importance of Indigenous Peoples’ lands for the conservation of Intact Forest Landscapes Hit paper breakdown → | 2020 | 246 |
| 5 | Imc: Using Advertising and Promotion to Build Brands | 2001 | 198 |
| 6 | Driving brand value : using integrated marketing to manage profitable stakeholder relationships | 1997 | 153 |
| 7 | 1995 | 118 | |
| 8 | 2020 | 61 | |
| 9 | 2020 | 45 | |
| 10 | 1997 | 44 | |
| 11 | PRINCIPLES OF ADVERTISING & IMC | 2008 | 41 |
| 12 | 2015 | 27 | |
| 13 | 2005 | 24 | |
| 14 | 2013 | 23 | |
| 15 | 2015 | 14 | |
| 16 | 2018 | 14 | |
| 17 | IMC IN INDUSTRY: MORE TALK THAN WALK | 2005 | 13 |
| 18 | Integrated Marketing Communications | 2008 | 11 |
| 19 | How to Create and Deliver Winning Advertising Presentations | 1989 | 10 |
| 20 | 2015 | 7 |
About Tom Duncan
Tom Duncan is a scholar working on Marketing, Sociology and Political Science, Strategy and Management, Museology and Economics and Econometrics, having authored 32 papers that have together received 3.1k indexed citations. Recurring topics across this work include Marketing and Advertising Strategies (8 papers), Corporate Identity and Reputation (4 papers), Museums and Cultural Heritage (3 papers), Customer Service Quality and Loyalty (3 papers), Conservation, Biodiversity, and Resource Management (3 papers), Wildlife Ecology and Conservation (2 papers), Diverse Aspects of Tourism Research (2 papers) and Digital Marketing and Social Media (2 papers). The work is most often cited by research in Marketing (1.1k citations), Organizational Behavior and Human Resource Management (599 citations), Strategy and Management (625 citations), Communication (233 citations) and Information Systems and Management (208 citations). Tom Duncan has collaborated with scholars based in United States, United Kingdom and Australia. Frequent co-authors include Sandra E. Moriarty, Cathy Robinson, Stephen T. Garnett, Jyotika Ramaprasad, Álvaro Fernández‐Llamazares, James Watson, Micha V. Jackson, Ian Leiper, Pernilla Malmer and Eduardo S. Brondízio. Their work appears in journals such as Journal of Advertising, Journal of Marketing, Nature Sustainability, Australasian Marketing Journal (AMJ) and Journal of Advanced Academics.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.