Neil Rackham
Impact in
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- Customer Service Quality and Loyalty
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification
- Service and Product Innovation
Papers in
-
- Big Data and Business Intelligence 2
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- Technology Assessment and Management 2
- Co-authors
- Philip Kotler (2 shared papers)Peter Warr (1 shared paper)Michael J. Silverstein (1 shared paper)James A. Narus (1 shared paper)Taddy Hall (1 shared paper)Christine Moorman (1 shared paper)Theodore Levitt (1 shared paper)Roland T. Rust (1 shared paper)
- Journals
- Journal of Product Innovation Management (2 papers)Industrial and Commercial Training (3 papers)Strategy and Leadership (1 paper)Medical Entomology and Zoology (5 papers)Training and development journal (1 paper)
- Partner nations
- United Kingdom
In The Last Decade
Neil Rackham
20 papers receiving 400 citations
Peers
Comparison fields: 5 of 62
- Organizational Behavior and Human Resource Management 265
- Marketing 163
- Strategy and Management 168
- Management of Technology and Innovation 61
- Management Information Systems 77
Countries citing papers authored by Neil Rackham
This map shows the geographic impact of Neil Rackham's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Neil Rackham with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Neil Rackham more than expected).
Fields of papers citing papers by Neil Rackham
This network shows the impact of papers produced by Neil Rackham. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Neil Rackham. The network helps show where Neil Rackham may publish in the future.
Co-authors
The 10 scholars most cited alongside Neil Rackham, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 21 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | Ending the war between Sales & Marketing. | 2006 | 143 |
| 2 | Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value | 1999 | 134 |
| 3 | Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage | 1995 | 40 |
| 4 | 1998 | 26 | |
| 5 | Evaluation of management training: A practical framework, with cases, for evaluating training needs and results, | 1970 | 25 |
| 6 | Behaviour analysis in training | 1977 | 20 |
| 7 | 1978 | 19 | |
| 8 | 1998 | 15 | |
| 9 | 1978 | 15 | |
| 10 | 1979 | 11 | |
| 11 | Major Account Sales Strategy | 1989 | 10 |
| 12 | 1973 | 10 | |
| 13 | 2020 | 8 | |
| 14 | Making Major Sales | 1987 | 7 |
| 15 | 1972 | 6 | |
| 16 | Account strategy for major sales | 1988 | 5 |
| 17 | HBR's 10 Must Reads on Strategic Marketing | 2013 | 3 |
| 18 | The Management of Major Sales | 1991 | 2 |
| 19 | 1997 | 2 | |
| 20 | 1971 | 2 |
About Neil Rackham
Neil Rackham is a scholar working on Management Information Systems, Safety, Risk, Reliability and Quality, Management Science and Operations Research, Social Psychology and Strategy and Management, having authored 21 papers that have together received 504 indexed citations. Recurring topics across this work include Technology Assessment and Management (2 papers), Innovation Diffusion and Forecasting (2 papers), Big Data and Business Intelligence (2 papers), Coaching Methods and Impact (1 paper), Customer Service Quality and Loyalty (1 paper), Conflict Management and Negotiation (1 paper), Families in Therapy and Culture (1 paper) and Leadership and Management in Organizations (1 paper). The work is most often cited by research in Organizational Behavior and Human Resource Management (265 citations), Marketing (163 citations), Strategy and Management (168 citations), Management of Technology and Innovation (61 citations) and Management Information Systems (77 citations). Neil Rackham has collaborated with scholars based in United Kingdom. Frequent co-authors include Philip Kotler, Peter Warr, Michael J. Silverstein, James A. Narus, Taddy Hall, Christine Moorman, Theodore Levitt, Roland T. Rust, James C. Anderson and Kevin Lane Keller. Their work appears in journals such as Journal of Product Innovation Management, Industrial and Commercial Training, Strategy and Leadership, Medical Entomology and Zoology and Training and development journal.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.