Taddy Hall
Impact in
- Marketing top 5%
- Service and Product Innovation
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
-
- Innovation and Socioeconomic Development
Papers in
-
- Business Strategies and Innovation 1
- Franchising Strategies and Performance 1
-
- Marketing and Advertising Strategies 1
- Co-authors
- Clayton M. Christensen (5 shared papers)David S. Duncan (3 shared papers)Scott Cook (1 shared paper)Joseph T. Plummer (1 shared paper)James A. Narus (1 shared paper)Philip Kotler (1 shared paper)Roland T. Rust (1 shared paper)James C. Anderson (1 shared paper)
- Journals
- Harvard business review (2 papers)Journal of Advertising Research (1 paper)PubMed (1 paper)John Wiley & Sons, Inc. eBooks (1 paper)Medical Entomology and Zoology (1 paper)
- Partner nations
- United States
In The Last Decade
Taddy Hall
9 papers receiving 251 citations
Peers
Comparison fields: 5 of 83
- Marketing 113
- Business and International Management 18
- Management of Technology and Innovation 39
- Strategy and Management 71
- Organizational Behavior and Human Resource Management 45
Countries citing papers authored by Taddy Hall
This map shows the geographic impact of Taddy Hall's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Taddy Hall with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Taddy Hall more than expected).
Fields of papers citing papers by Taddy Hall
This network shows the impact of papers produced by Taddy Hall. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Taddy Hall. The network helps show where Taddy Hall may publish in the future.
Co-authors
The 14 scholars most cited alongside Taddy Hall, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | Marketing malpractice: the cause and the cure. | 2005 | 96 |
| 2 | Know your customers' "jobs to be done" | 2016 | 92 |
| 3 | 2006 | 29 | |
| 4 | Competing Against Luck: The Story of Innovation and Customer Choice | 2016 | 28 |
| 5 | The Online Advertising Playbook: Proven Strategies and Tested Tactics from the Advertising Research Foundation | 2007 | 26 |
| 6 | Competing Against Luck | 2016 | 17 |
| 7 | HBR's 10 Must Reads on Strategic Marketing | 2013 | 3 |
| 8 | The Online Advertising Playbook: Tested Tactics and Proven Strategies from the Advertising Research Foundation | 2007 | 1 |
| 9 | Negligencia de marketing: la causa y la cura | 2005 | 1 |
About Taddy Hall
Taddy Hall is a scholar working on Strategy and Management, Marketing, Communication, Sociology and Political Science and Information Systems, having authored 9 papers that have together received 293 indexed citations. Recurring topics across this work include Free Will and Agency (1 paper), Digital Games and Media (1 paper), Business Strategies and Innovation (1 paper), Marketing and Advertising Strategies (1 paper), Organizational Management and Innovation (1 paper), Psychology of Moral and Emotional Judgment (1 paper), Epistemology, Ethics, and Metaphysics (1 paper) and Franchising Strategies and Performance (1 paper). The work is most often cited by research in Marketing (113 citations), Business and International Management (18 citations), Management of Technology and Innovation (39 citations), Strategy and Management (71 citations) and Organizational Behavior and Human Resource Management (45 citations). Taddy Hall has collaborated with scholars based in United States. Frequent co-authors include Clayton M. Christensen, David S. Duncan, Scott Cook, Joseph T. Plummer, James A. Narus, Philip Kotler, Roland T. Rust, James C. Anderson, Neil Rackham and Kevin Lane Keller. Their work appears in journals such as Harvard business review, Journal of Advertising Research, PubMed, John Wiley & Sons, Inc. eBooks and Medical Entomology and Zoology.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.