Jhinuk Chowdhury

11 papers and 513 indexed citations i.

Jhinuk Chowdhury has authored 11 papers that have received a total of 513 indexed citations. This includes 5 papers in Organizational Behavior and Human Resource Management, 5 papers in Marketing and 2 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (5 papers), Customer Service Quality and Loyalty (4 papers) and Environmental Sustainability in Business (2 papers). Jhinuk Chowdhury is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Customer Service Quality and Loyalty (4 papers) and Environmental Sustainability in Business (2 papers) and collaborates with scholars based in United States, Saudi Arabia and Australia. Jhinuk Chowdhury's co-authors include Ajay Menon, Lou E. Pelton, Michael R. Hyman, Rajesh Srivastava and George M. Zinkhan and has published in prestigious journals such as Journal of Marketing Research, Journal of Business Ethics and Industrial Marketing Management.