Eric T. Bradlow
Impact in
- Marketing top 0.1%
- Consumer Market Behavior and Pricing
- Consumer Retail Behavior Studies
- Consumer Behavior in Brand Consumption and Identification
- General Decision Sciences top 1%
Papers in
- Marketing 81
- Consumer Market Behavior and Pricing 74
- Consumer Retail Behavior Studies 21
- Customer churn and segmentation 14
- Consumer Behavior in Brand Consumption and Identification 13
-
- Psychometric Methodologies and Testing 12
- Co-authors
- Peter S. Fader (29 shared papers)Howard Wainer (16 shared papers)Rachel M. Werner (4 shared papers)Xiaohui Wang (5 shared papers)J. Wesley Hutchinson (7 shared papers)Pierre Chandon (4 shared papers)Scott Young (3 shared papers)Sam K. Hui (9 shared papers)
- Journals
- Marketing Science (22 papers)Journal of Marketing Research (13 papers)Journal of Educational and Behavioral Statistics (8 papers)Journal of the American Statistical Association (8 papers)Marketing Letters (8 papers)
- Partner nations
- United StatesFranceUnited Kingdom
In The Last Decade
Eric T. Bradlow
150 papers receiving 6.9k citations
Eric T. Bradlow's Hit Papers
Peers
Comparison fields: 5 of 169
- Marketing 3.2k
- General Decision Sciences 276
- Management Science and Operations Research 1.6k
- Tourism, Leisure and Hospitality Management 138
- Statistics and Probability 646
Countries citing papers authored by Eric T. Bradlow
This map shows the geographic impact of Eric T. Bradlow's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Eric T. Bradlow with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Eric T. Bradlow more than expected).
Fields of papers citing papers by Eric T. Bradlow
This network shows the impact of papers produced by Eric T. Bradlow. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Eric T. Bradlow. The network helps show where Eric T. Bradlow may publish in the future.
Co-authors
The 25 scholars most cited alongside Eric T. Bradlow, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 154 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | Does In-Store Marketing Work? Effects of the Number and Position of Shelf Facings on Brand Attention and Evaluation at the Point of Purchase Hit paper breakdown → | 2009 | 561 |
| 2 | 2006 | 419 | |
| 3 | 2006 | 386 | |
| 4 | 1999 | 366 | |
| 5 | 2011 | 352 | |
| 6 | 2017 | 287 | |
| 7 | 1999 | 260 | |
| 8 | 1998 | 254 | |
| 9 | 2007 | 252 | |
| 10 | 2009 | 205 | |
| 11 | 2008 | 155 | |
| 12 | 2017 | 145 | |
| 13 | 2010 | 143 | |
| 14 | 2005 | 113 | |
| 15 | 2014 | 113 | |
| 16 | 2009 | 106 | |
| 17 | 2014 | 105 | |
| 18 | 2002 | 101 | |
| 19 | 1999 | 97 | |
| 20 | 2000 | 97 |
About Eric T. Bradlow
Eric T. Bradlow is a scholar working on Marketing, Management Science and Operations Research, Economics and Econometrics, Statistics and Probability and Organizational Behavior and Human Resource Management, having authored 154 papers that have together received 7.4k indexed citations. Recurring topics across this work include Consumer Market Behavior and Pricing (74 papers), Economic and Environmental Valuation (22 papers), Consumer Retail Behavior Studies (21 papers), Statistical Methods and Bayesian Inference (20 papers), Customer Service Quality and Loyalty (16 papers), Customer churn and segmentation (14 papers), Consumer Behavior in Brand Consumption and Identification (13 papers) and Psychometric Methodologies and Testing (12 papers). The work is most often cited by research in Marketing (3.2k citations), General Decision Sciences (276 citations), Management Science and Operations Research (1.6k citations), Tourism, Leisure and Hospitality Management (138 citations) and Statistics and Probability (646 citations). Eric T. Bradlow has collaborated with scholars based in United States, France and United Kingdom. Frequent co-authors include Peter S. Fader, Howard Wainer, Rachel M. Werner, Xiaohui Wang, J. Wesley Hutchinson, Pierre Chandon, Scott Young, Sam K. Hui, Thomas Y. Lee and Stephen J. Hoch. Their work appears in journals such as Marketing Science, Journal of Marketing Research, Journal of Educational and Behavioral Statistics, Journal of the American Statistical Association and Marketing Letters.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.