Eric Haley
Impact in
- Marketing top 1%
- Consumer Behavior in Brand Consumption and Identification
- Environmental Sustainability in Business
- Communication top 5%
Papers in
- Marketing 29
- Consumer Behavior in Brand Consumption and Identification 25
- Environmental Sustainability in Business 6
- Marketing and Advertising Strategies 5
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- Digital Marketing and Social Media 18
- Co-authors
- Ronald E. Taylor (3 shared papers)Margaret A. Morrison (8 shared papers)Yoon-Joo Lee (7 shared papers)Sora Kim (3 shared papers)Mariea Grubbs Hoy (1 shared paper)Matthew R. Pittman (3 shared papers)Gi-Yong Koo (1 shared paper)Kiseol Yang (2 shared papers)
- Journals
- Journal of Current Issues & Research in Advertising (16 papers)Journal of Advertising (7 papers)Journal of Consumer Affairs (5 papers)International Journal of Advertising (5 papers)Journal of Advertising Research (3 papers)
- Partner nations
- United StatesSouth KoreaAustralia
In The Last Decade
Eric Haley
54 papers receiving 1.1k citations
Peers
Comparison fields: 5 of 90
- Marketing 617
- Communication 134
- Applied Psychology 67
- Strategy and Management 192
- Gender Studies 115
Countries citing papers authored by Eric Haley
This map shows the geographic impact of Eric Haley's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Eric Haley with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Eric Haley more than expected).
Fields of papers citing papers by Eric Haley
This network shows the impact of papers produced by Eric Haley. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Eric Haley. The network helps show where Eric Haley may publish in the future.
Co-authors
The 25 scholars most cited alongside Eric Haley, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 60 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 1996 | 210 | |
| 2 | 1996 | 98 | |
| 3 | 2009 | 87 | |
| 4 | 2002 | 60 | |
| 5 | 2013 | 51 | |
| 6 | 2022 | 37 | |
| 7 | 2022 | 35 | |
| 8 | 2017 | 33 | |
| 9 | 2003 | 28 | |
| 10 | 2014 | 27 | |
| 11 | 2014 | 26 | |
| 12 | 2021 | 25 | |
| 13 | 2021 | 24 | |
| 14 | 2000 | 23 | |
| 15 | 2008 | 23 | |
| 16 | 2022 | 23 | |
| 17 | 2005 | 21 | |
| 18 | 2011 | 21 | |
| 19 | 2014 | 20 | |
| 20 | 2012 | 20 |
About Eric Haley
Eric Haley is a scholar working on Marketing, Sociology and Political Science, Management of Technology and Innovation, Gender Studies and Organizational Behavior and Human Resource Management, having authored 60 papers that have together received 1.2k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (25 papers), Digital Marketing and Social Media (18 papers), Management and Marketing Education (7 papers), Customer Service Quality and Loyalty (6 papers), Environmental Sustainability in Business (6 papers), Social Media and Politics (5 papers), Media Studies and Communication (5 papers) and Marketing and Advertising Strategies (5 papers). The work is most often cited by research in Marketing (617 citations), Communication (134 citations), Applied Psychology (67 citations), Strategy and Management (192 citations) and Gender Studies (115 citations). Eric Haley has collaborated with scholars based in United States, South Korea and Australia. Frequent co-authors include Ronald E. Taylor, Margaret A. Morrison, Yoon-Joo Lee, Sora Kim, Mariea Grubbs Hoy, Matthew R. Pittman, Gi-Yong Koo, Kiseol Yang, Kim Bartel Sheehan and Huan Chen. Their work appears in journals such as Journal of Current Issues & Research in Advertising, Journal of Advertising, Journal of Consumer Affairs, International Journal of Advertising and Journal of Advertising Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.