Oded Netzer

5.0k citations
71 papers · 3.7k · 4 hit papers · h-index 29

Impact in

  • Marketing top 0.5%
    • Consumer Market Behavior and Pricing
    • Consumer Behavior in Brand Consumption and Identification
    • Consumer Retail Behavior Studies
    • Customer churn and segmentation

Papers in

    • Consumer Market Behavior and Pricing 24
    • Customer churn and segmentation 10
    • Consumer Behavior in Brand Consumption and Identification 9
    • Digital Marketing and Social Media 21

Oded Netzer

65 papers receiving 3.5k citations

Oded Netzer's Hit Papers

Using natural language processing to analyse text data in behavioural science 2025 · 40 citations
400+4+9Years since publication100200300400500

Peers

Oded Netzer
Comparison fields: 5 of 125
  • Marketing 1.7k
  • General Decision Sciences 179
  • Tourism, Leisure and Hospitality Management 78
  • Organizational Behavior and Human Resource Management 418
  • Management Information Systems 364
Replace Baohong Sun with:
Baohong Sun United States
Puneet Manchanda United States
Asim Ansari United States
Berend Wierenga Netherlands
Gerald Häubl Canada
Rashi Glazer United States
Duncan Simester United States
Sanjoy Ghose United States
Stefan Stremersch Netherlands
Olivier Toubia United States
Oded Netzer relative to Baohong Sun United States Baohong Sun's profile →
Citations per field
00.5×2×3×3.6×
Baohong Sun · 1×
Citations per year

Countries citing papers authored by Oded Netzer

Since Specialization
Citations

This map shows the geographic impact of Oded Netzer's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Oded Netzer with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Oded Netzer more than expected).

Fields of papers citing papers by Oded Netzer

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Oded Netzer. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Oded Netzer. The network helps show where Oded Netzer may publish in the future.

Co-authors

The 25 scholars most cited alongside Oded Netzer, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Oded Netzer Line = papers co-authored together Oded Netzer links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 71 papers — load more, or switch the sort, to bring in the rest.

#Work
1
Mine Your Own Business: Market-Structure Surveillance Through Text Mining
Hit paper breakdown →
2012573
2
Uniting the Tribes: Using Text for Marketing Insight
Hit paper breakdown →
2019543
3
MTurk Character Misrepresentation: Assessment and Solutions
Hit paper breakdown →
2017278
4 2019173
5 2020127
6 2017123
7 2017121
8 2021118
9 2010115
10 2016102
11 2008102
12 201480
13 202079
14 200777
15 201176
16 200475
17 201170
18 200760
19 201659
20 202249

About Oded Netzer

Oded Netzer is a scholar working on Marketing, Sociology and Political Science, Artificial Intelligence, Economics and Econometrics and General Decision Sciences, having authored 71 papers that have together received 3.7k indexed citations. Recurring topics across this work include Consumer Market Behavior and Pricing (24 papers), Digital Marketing and Social Media (21 papers), Advanced Text Analysis Techniques (14 papers), Sentiment Analysis and Opinion Mining (12 papers), Customer churn and segmentation (10 papers), Consumer Behavior in Brand Consumption and Identification (9 papers), Decision-Making and Behavioral Economics (8 papers) and Customer Service Quality and Loyalty (7 papers). The work is most often cited by research in Marketing (1.7k citations), General Decision Sciences (179 citations), Tourism, Leisure and Hospitality Management (78 citations), Organizational Behavior and Human Resource Management (418 citations) and Management Information Systems (364 citations). Oded Netzer has collaborated with scholars based in United States, Germany and Israel. Frequent co-authors include Ronen Feldman, Moshe Fresko, Jacob Goldenberg, David A. Schweidel, Wendy W. Moe, Joel Huber, Jonah Berger, Stephan Ludwig, Ashlee Humphreys and Ran Kivetz. Their work appears in journals such as Marketing Science, Journal of Marketing Research, Journal of Marketing, International Journal of Research in Marketing and Journal of the Association for Consumer Research.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact