Oded Netzer
Impact in
- Marketing top 0.5%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Market Behavior and Pricing
- Consumer Retail Behavior Studies
- Customer churn and segmentation
- General Decision Sciences top 2%
Papers in
- Marketing 35
- Consumer Market Behavior and Pricing 23
- Customer churn and segmentation 9
- Consumer Behavior in Brand Consumption and Identification 8
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- Digital Marketing and Social Media 18
- Co-authors
- Ronen Feldman (5 shared papers)Moshe Fresko (4 shared papers)Jacob Goldenberg (4 shared papers)David A. Schweidel (2 shared papers)Joel Huber (1 shared paper)Ashlee Humphreys (1 shared paper)Jonah Berger (1 shared paper)Wendy W. Moe (1 shared paper)
- Journals
- Marketing Science (10 papers)Journal of Marketing Research (8 papers)Journal of Marketing (3 papers)International Journal of Research in Marketing (2 papers)Journal of the Association for Consumer Research (2 papers)
- Partner nations
- United StatesGermanyIsrael
In The Last Decade
Oded Netzer
59 papers receiving 3.2k citations
Oded Netzer's Hit Papers
Peers
Comparison fields: 5 of 121
- Marketing 1.5k
- General Decision Sciences 172
- Tourism, Leisure and Hospitality Management 62
- Organizational Behavior and Human Resource Management 395
- Management Information Systems 320
Countries citing papers authored by Oded Netzer
This map shows the geographic impact of Oded Netzer's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Oded Netzer with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Oded Netzer more than expected).
Fields of papers citing papers by Oded Netzer
This network shows the impact of papers produced by Oded Netzer. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Oded Netzer. The network helps show where Oded Netzer may publish in the future.
Co-authors
The 25 scholars most cited alongside Oded Netzer, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 66 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | Uniting the Tribes: Using Text for Marketing Insight Hit paper breakdown → | 2019 | 527 |
| 2 | Mine Your Own Business: Market-Structure Surveillance Through Text Mining Hit paper breakdown → | 2012 | 526 |
| 3 | MTurk Character Misrepresentation: Assessment and Solutions Hit paper breakdown → | 2017 | 272 |
| 4 | 2019 | 157 | |
| 5 | 2020 | 120 | |
| 6 | 2017 | 117 | |
| 7 | 2021 | 108 | |
| 8 | 2010 | 104 | |
| 9 | 2017 | 102 | |
| 10 | 2008 | 94 | |
| 11 | 2016 | 93 | |
| 12 | 2014 | 77 | |
| 13 | 2004 | 74 | |
| 14 | 2011 | 73 | |
| 15 | 2007 | 69 | |
| 16 | 2020 | 68 | |
| 17 | 2011 | 63 | |
| 18 | 2016 | 49 | |
| 19 | 2007 | 49 | |
| 20 | 2022 | 48 |
About Oded Netzer
Oded Netzer is a scholar working on Marketing, Sociology and Political Science, Artificial Intelligence, Economics and Econometrics and General Decision Sciences, having authored 66 papers that have together received 3.4k indexed citations. Recurring topics across this work include Consumer Market Behavior and Pricing (23 papers), Digital Marketing and Social Media (18 papers), Advanced Text Analysis Techniques (12 papers), Sentiment Analysis and Opinion Mining (9 papers), Customer churn and segmentation (9 papers), Decision-Making and Behavioral Economics (8 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Customer Service Quality and Loyalty (7 papers). The work is most often cited by research in Marketing (1.5k citations), General Decision Sciences (172 citations), Tourism, Leisure and Hospitality Management (62 citations), Organizational Behavior and Human Resource Management (395 citations) and Management Information Systems (320 citations). Oded Netzer has collaborated with scholars based in United States, Germany and Israel. Frequent co-authors include Ronen Feldman, Moshe Fresko, Jacob Goldenberg, David A. Schweidel, Joel Huber, Ashlee Humphreys, Jonah Berger, Wendy W. Moe, Stephan Ludwig and Ran Kivetz. Their work appears in journals such as Marketing Science, Journal of Marketing Research, Journal of Marketing, International Journal of Research in Marketing and Journal of the Association for Consumer Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.