Nirmalya Kumar
Impact in
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- Customer Service Quality and Loyalty
- Marketing top 0.1%
- Consumer Behavior in Brand Consumption and Identification
Papers in
-
- Customer Service Quality and Loyalty 11
- Job Satisfaction and Organizational Behavior 3
- Marketing 12
- Consumer Behavior in Brand Consumption and Identification 5
- Marketing and Advertising Strategies 3
- Co-authors
- Jan‐Benedict E.M. Steenkamp (18 shared papers)Lisa K. Scheer (10 shared papers)Inge Geyskens (5 shared papers)Louis W. Stern (6 shared papers)Harish Sujan (2 shared papers)Barton A. Weitz (2 shared papers)Daniel Corsten (2 shared papers)Jonathan D. Hibbard (2 shared papers)
- Journals
- Journal of Marketing Research (11 papers)Academy of Management Journal (3 papers)Journal of Marketing (3 papers)International Journal of Research in Marketing (2 papers)Harvard business review (2 papers)
- Partner nations
- United StatesSwitzerlandUnited Kingdom
In The Last Decade
Nirmalya Kumar
57 papers receiving 10.5k citations
Nirmalya Kumar's Hit Papers
Peers
Comparison fields: 5 of 114
- Organizational Behavior and Human Resource Management 6.7k
- Marketing 3.8k
- Strategy and Management 5.2k
- Management Information Systems 2.9k
- Information Systems and Management 1.7k
Countries citing papers authored by Nirmalya Kumar
This map shows the geographic impact of Nirmalya Kumar's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Nirmalya Kumar with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Nirmalya Kumar more than expected).
Fields of papers citing papers by Nirmalya Kumar
This network shows the impact of papers produced by Nirmalya Kumar. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Nirmalya Kumar. The network helps show where Nirmalya Kumar may publish in the future.
Co-authors
The 14 scholars most cited alongside Nirmalya Kumar, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 60 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | The Effects of Perceived Interdependence on Dealer Attitudes Hit paper breakdown → | 1995 | 1177 |
| 2 | The effects of trust and interdependence on relationship commitment: A trans-Atlantic study Hit paper breakdown → | 1996 | 943 |
| 3 | The Effects of Supplier Fairness on Vulnerable Resellers Hit paper breakdown → | 1995 | 936 |
| 4 | A Meta-Analysis of Satisfaction in Marketing Channel Relationships Hit paper breakdown → | 1999 | 847 |
| 5 | Learning Orientation, Working Smart, and Effective Selling Hit paper breakdown → | 1994 | 738 |
| 6 | The power of trust in manufacturer-retailer relationships Hit paper breakdown → | 1996 | 716 |
| 7 | Generalizations about trust in marketing channel relationships using meta-analysis Hit paper breakdown → | 1998 | 687 |
| 8 | Make, Buy, or Ally: A Transaction Cost Theory Meta-Analysis Hit paper breakdown → | 2006 | 658 |
| 9 | The Effects of Perceived Interdependence on Dealer Attitudes Hit paper breakdown → | 1995 | 654 |
| 10 | 1995 | 467 | |
| 11 | 1994 | 420 | |
| 12 | 1999 | 377 | |
| 13 | 2001 | 376 | |
| 14 | 2000 | 333 | |
| 15 | 2005 | 326 | |
| 16 | 1992 | 326 | |
| 17 | 1998 | 229 | |
| 18 | 1993 | 215 | |
| 19 | Private Label Strategy: How to Meet the Store Brand Challenge | 2007 | 214 |
| 20 | The nature and consequences of marketing channel intermediary commitment : working paper | 1994 | 131 |
About Nirmalya Kumar
Nirmalya Kumar is a scholar working on Organizational Behavior and Human Resource Management, Marketing, Strategy and Management, Management Information Systems and Management of Technology and Innovation, having authored 60 papers that have together received 11.8k indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (11 papers), Consumer Behavior in Brand Consumption and Identification (5 papers), Business Strategy and Innovation (4 papers), Outsourcing and Supply Chain Management (3 papers), Corporate Identity and Reputation (3 papers), Job Satisfaction and Organizational Behavior (3 papers), Marketing and Advertising Strategies (3 papers) and Experimental Behavioral Economics Studies (2 papers). The work is most often cited by research in Organizational Behavior and Human Resource Management (6.7k citations), Marketing (3.8k citations), Strategy and Management (5.2k citations), Management Information Systems (2.9k citations) and Information Systems and Management (1.7k citations). Nirmalya Kumar has collaborated with scholars based in United States, Switzerland and United Kingdom. Frequent co-authors include Jan‐Benedict E.M. Steenkamp, Lisa K. Scheer, Inge Geyskens, Louis W. Stern, Harish Sujan, Barton A. Weitz, Daniel Corsten, Jonathan D. Hibbard, Ravi S. Achrol and Philip Kotler. Their work appears in journals such as Journal of Marketing Research, Academy of Management Journal, Journal of Marketing, International Journal of Research in Marketing and Harvard business review.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.