Lara Lobschat
Impact in
- Marketing top 1%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Consumer Market Behavior and Pricing
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- Technology Adoption and User Behaviour
Papers in
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- Consumer Market Behavior and Pricing 5
- Consumer Retail Behavior Studies 5
- Consumer Behavior in Brand Consumption and Identification 4
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- Digital Marketing and Social Media 6
- Privacy, Security, and Data Protection 2
- Co-authors
- Thorsten Hennig‐Thurau (1 shared paper)Christian Friege (1 shared paper)Arvind Rangaswamy (1 shared paper)Bernd Skiera (1 shared paper)Sonja Gensler (1 shared paper)Edward C. Malthouse (1 shared paper)Peter C. Verhoef (5 shared papers)Jochen Wirtz (1 shared paper)
- Journals
- Journal of Service Research (2 papers)Journal of Retailing (2 papers)Journal of Marketing Research (1 paper)International Journal of Research in Marketing (1 paper)Journal of Business Research (1 paper)
- Partner nations
- NetherlandsGermanyChina
In The Last Decade
Lara Lobschat
11 papers receiving 1.3k citations
Lara Lobschat's Hit Papers
Peers
Comparison fields: 5 of 76
- Marketing 685
- Information Systems and Management 414
- Organizational Behavior and Human Resource Management 330
- Communication 173
- Sociology and Political Science 1.0k
Countries citing papers authored by Lara Lobschat
This map shows the geographic impact of Lara Lobschat's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Lara Lobschat with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Lara Lobschat more than expected).
Fields of papers citing papers by Lara Lobschat
This network shows the impact of papers produced by Lara Lobschat. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Lara Lobschat. The network helps show where Lara Lobschat may publish in the future.
Co-authors
The 23 scholars most cited alongside Lara Lobschat, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | The Impact of New Media on Customer Relationships Hit paper breakdown → | 2010 | 890 |
| 2 | Corporate digital responsibility Hit paper breakdown → | 2019 | 295 |
| 3 | 2019 | 68 | |
| 4 | 2018 | 44 | |
| 5 | 2012 | 32 | |
| 6 | 2017 | 32 | |
| 7 | 2020 | 26 | |
| 8 | 2023 | 23 | |
| 9 | 2020 | 19 | |
| 10 | 2018 | 15 | |
| 11 | 2018 | 11 | |
| 12 | 2025 | 0 |
About Lara Lobschat
Lara Lobschat is a scholar working on Marketing, Sociology and Political Science, Organizational Behavior and Human Resource Management, Management Information Systems and Information Systems, having authored 12 papers that have together received 1.5k indexed citations. Recurring topics across this work include Digital Marketing and Social Media (6 papers), Consumer Market Behavior and Pricing (5 papers), Consumer Retail Behavior Studies (5 papers), Consumer Behavior in Brand Consumption and Identification (4 papers), Customer Service Quality and Loyalty (3 papers), Privacy, Security, and Data Protection (2 papers), Spam and Phishing Detection (1 paper) and Sentiment Analysis and Opinion Mining (1 paper). The work is most often cited by research in Marketing (685 citations), Information Systems and Management (414 citations), Organizational Behavior and Human Resource Management (330 citations), Communication (173 citations) and Sociology and Political Science (1.0k citations). Lara Lobschat has collaborated with scholars based in Netherlands, Germany and China. Frequent co-authors include Thorsten Hennig‐Thurau, Christian Friege, Arvind Rangaswamy, Bernd Skiera, Sonja Gensler, Edward C. Malthouse, Peter C. Verhoef, Jochen Wirtz, Felix Eggers and Benjamin Mueller. Their work appears in journals such as Journal of Service Research, Journal of Retailing, Journal of Marketing Research, International Journal of Research in Marketing and Journal of Business Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.