Arvind Rangaswamy
Impact in
- Marketing top 0.1%
- Consumer Retail Behavior Studies
- Consumer Behavior in Brand Consumption and Identification
- Consumer Market Behavior and Pricing
- Information Systems and Management top 0.1%
- Technology Adoption and User Behaviour
Papers in
- Marketing 31
- Consumer Market Behavior and Pricing 18
- Consumer Behavior in Brand Consumption and Identification 9
- Consumer Retail Behavior Studies 6
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- Digital Marketing and Social Media 14
- Co-authors
- Gary L. Lilien (28 shared papers)Amy Smith (1 shared paper)Venkatesh Shankar (1 shared paper)Raji Srinivasan (6 shared papers)Jianan Wu (2 shared papers)Alexandru M. Degeratu (1 shared paper)Jerry Wind (4 shared papers)Gerrit van Bruggen (8 shared papers)
- Journals
- International Journal of Research in Marketing (10 papers)Journal of Marketing Research (9 papers)Journal of Marketing (5 papers)Marketing Science (5 papers)Journal of Interactive Marketing (5 papers)
- Partner nations
- United StatesNetherlandsGermany
In The Last Decade
Arvind Rangaswamy
79 papers receiving 5.9k citations
Arvind Rangaswamy's Hit Papers
Peers
Comparison fields: 5 of 127
- Marketing 3.2k
- Information Systems and Management 1.6k
- Organizational Behavior and Human Resource Management 2.0k
- Strategy and Management 1.3k
- Management of Technology and Innovation 498
Countries citing papers authored by Arvind Rangaswamy
This map shows the geographic impact of Arvind Rangaswamy's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Arvind Rangaswamy with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Arvind Rangaswamy more than expected).
Fields of papers citing papers by Arvind Rangaswamy
This network shows the impact of papers produced by Arvind Rangaswamy. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Arvind Rangaswamy. The network helps show where Arvind Rangaswamy may publish in the future.
Co-authors
The 25 scholars most cited alongside Arvind Rangaswamy, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 81 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | Customer satisfaction and loyalty in online and offline environments Hit paper breakdown → | 2003 | 1156 |
| 2 | The Impact of New Media on Customer Relationships Hit paper breakdown → | 2010 | 890 |
| 3 | Consumer choice behavior in online and traditional supermarkets: The effects of brand name, price, and other search attributes Hit paper breakdown → | 2000 | 690 |
| 4 | 2002 | 479 | |
| 5 | 2001 | 370 | |
| 6 | 2005 | 286 | |
| 7 | 1993 | 250 | |
| 8 | 2005 | 194 | |
| 9 | 2020 | 191 | |
| 10 | 2003 | 181 | |
| 11 | 2012 | 146 | |
| 12 | 1997 | 138 | |
| 13 | 2000 | 124 | |
| 14 | 1989 | 104 | |
| 15 | 2004 | 90 | |
| 16 | 2003 | 88 | |
| 17 | 1997 | 82 | |
| 18 | 2008 | 79 | |
| 19 | 1989 | 77 | |
| 20 | 2006 | 68 |
About Arvind Rangaswamy
Arvind Rangaswamy is a scholar working on Marketing, Sociology and Political Science, Management of Technology and Innovation, Management Science and Operations Research and Strategy and Management, having authored 81 papers that have together received 6.7k indexed citations. Recurring topics across this work include Consumer Market Behavior and Pricing (18 papers), Digital Marketing and Social Media (14 papers), Consumer Behavior in Brand Consumption and Identification (9 papers), Management and Marketing Education (7 papers), Innovation Diffusion and Forecasting (6 papers), Consumer Retail Behavior Studies (6 papers), Advanced Statistical Methods and Models (6 papers) and Big Data and Business Intelligence (5 papers). The work is most often cited by research in Marketing (3.2k citations), Information Systems and Management (1.6k citations), Organizational Behavior and Human Resource Management (2.0k citations), Strategy and Management (1.3k citations) and Management of Technology and Innovation (498 citations). Arvind Rangaswamy has collaborated with scholars based in United States, Netherlands and Germany. Frequent co-authors include Gary L. Lilien, Amy Smith, Venkatesh Shankar, Raji Srinivasan, Jianan Wu, Alexandru M. Degeratu, Jerry Wind, Gerrit van Bruggen, Sonja Gensler and Christian Friege. Their work appears in journals such as International Journal of Research in Marketing, Journal of Marketing Research, Journal of Marketing, Marketing Science and Journal of Interactive Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.