Eric Shih
About
Eric Shih has authored 20 papers that have received a total of 1.2k indexed citations.
This includes 5 papers in Marketing, 5 papers in Media Technology and 4 papers in Sociology and Political Science. The topics of these papers are ICT Impact and Policies (4 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Economic Growth and Productivity (3 papers). Eric Shih is often cited by papers focused on ICT Impact and Policies (4 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Economic Growth and Productivity (3 papers) and collaborates with scholars based in South Korea, United States and China. Eric Shih's co-authors include Seigyoung Auh, Kenneth L. Kraemer, Jason Dedrick, Daniel Han Ming Chng and Steven Chen and has published in prestigious journals such as Strategic Management Journal, Management Science and Journal of Business Research.
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