Patrick Barwise
Impact in
- Marketing top 0.5%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Market Behavior and Pricing
- Consumer Retail Behavior Studies
- Information Systems and Management top 0.5%
- Technology Adoption and User Behaviour
Papers in
- Marketing 17
- Consumer Behavior in Brand Consumption and Identification 6
- Consumer Market Behavior and Pricing 6
- Sharing Economy and Platforms 4
- Marketing and Advertising Strategies 4
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- Innovation and Knowledge Management 5
- Digital Platforms and Economics 4
- Co-authors
- Colin Strong (1 shared paper)John U. Farley (3 shared papers)A. S. C. Ehrenberg (3 shared papers)Vassilis Papadakis (5 shared papers)Robin Wensley (1 shared paper)Tim Ambler (1 shared paper)Thomas S. Robertson (1 shared paper)Shintaro Okazaki (1 shared paper)
- Journals
- Journal of Advertising Research (4 papers)European Management Journal (2 papers)International Journal of Research in Marketing (2 papers)Journal of Interactive Marketing (2 papers)Journal of Brand Management (2 papers)
- Partner nations
- United KingdomUnited StatesLiechtenstein
In The Last Decade
Patrick Barwise
52 papers receiving 1.9k citations
Peers
Comparison fields: 5 of 94
- Marketing 1.0k
- Information Systems and Management 555
- Organizational Behavior and Human Resource Management 548
- Tourism, Leisure and Hospitality Management 58
- Strategy and Management 553
Countries citing papers authored by Patrick Barwise
This map shows the geographic impact of Patrick Barwise's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Patrick Barwise with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Patrick Barwise more than expected).
Fields of papers citing papers by Patrick Barwise
This network shows the impact of papers produced by Patrick Barwise. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Patrick Barwise. The network helps show where Patrick Barwise may publish in the future.
Co-authors
The 25 scholars most cited alongside Patrick Barwise, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 55 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2002 | 450 | |
| 2 | 2002 | 214 | |
| 3 | 1993 | 172 | |
| 4 | 1989 | 149 | |
| 5 | 1988 | 139 | |
| 6 | 2005 | 110 | |
| 7 | 1995 | 94 | |
| 8 | Lo que usted debe hacer bien cuando construya una marca | 2010 | 77 |
| 9 | 2004 | 76 | |
| 10 | 2015 | 65 | |
| 11 | Accounting for brands | 1989 | 65 |
| 12 | 2002 | 62 | |
| 13 | 2016 | 48 | |
| 14 | 1998 | 47 | |
| 15 | MARKETING AND THE INTERNET: A RESEARCH REVIEW 1 | 2000 | 46 |
| 16 | 1992 | 45 | |
| 17 | 2011 | 43 | |
| 18 | 1990 | 40 | |
| 19 | Research on strategic decisions : taking stock and looking ahead | 2010 | 36 |
| 20 | 2001 | 34 |
About Patrick Barwise
Patrick Barwise is a scholar working on Marketing, Strategy and Management, Sociology and Political Science, Organizational Behavior and Human Resource Management and Information Systems and Management, having authored 55 papers that have together received 2.3k indexed citations. Recurring topics across this work include Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (6 papers), Consumer Market Behavior and Pricing (6 papers), Innovation and Knowledge Management (5 papers), Digital Platforms and Economics (4 papers), Sharing Economy and Platforms (4 papers), Marketing and Advertising Strategies (4 papers) and Technology Adoption and User Behaviour (4 papers). The work is most often cited by research in Marketing (1.0k citations), Information Systems and Management (555 citations), Organizational Behavior and Human Resource Management (548 citations), Tourism, Leisure and Hospitality Management (58 citations) and Strategy and Management (553 citations). Patrick Barwise has collaborated with scholars based in United Kingdom, United States and Liechtenstein. Frequent co-authors include Colin Strong, John U. Farley, A. S. C. Ehrenberg, Vassilis Papadakis, Robin Wensley, Tim Ambler, Thomas S. Robertson, Shintaro Okazaki, Kathy Hammond and Anita Elberse. Their work appears in journals such as Journal of Advertising Research, European Management Journal, International Journal of Research in Marketing, Journal of Interactive Marketing and Journal of Brand Management.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.