Sunil Bhatla

8 papers and 580 indexed citations i.

Sunil Bhatla has authored 8 papers that have received a total of 580 indexed citations. This includes 6 papers in Marketing, 5 papers in Sociology and Political Science and 3 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (3 papers) and Media Influence and Health (2 papers). Sunil Bhatla is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (3 papers) and Media Influence and Health (2 papers) and collaborates with scholars based in United States. Sunil Bhatla's co-authors include Paul W. Miniard, H. Rao Unnava, Randall L. Rose, Deepak Sirdeshmukh and Kenneth R. Lord and has published in prestigious journals such as Journal of Marketing Research, Journal of Consumer Research and Journal of Consumer Psychology