Kenneth R. Lord

53 papers and 2.3k indexed citations i.

About

Kenneth R. Lord is a scholar working on Marketing, Sociology and Political Science and Electrical and Electronic Engineering. According to data from OpenAlex, Kenneth R. Lord has authored 53 papers receiving a total of 2.3k indexed citations (citations by other indexed papers that have themselves been cited), including 28 papers in Marketing, 17 papers in Sociology and Political Science and 16 papers in Electrical and Electronic Engineering. Recurrent topics in Kenneth R. Lord’s work include Consumer Behavior in Brand Consumption and Identification (21 papers), Plasmonics for Photovoltaic Devices (16 papers) and Silicon and Solar Cell Technologies (16 papers). Kenneth R. Lord is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (21 papers), Plasmonics for Photovoltaic Devices (16 papers) and Silicon and Solar Cell Technologies (16 papers). Kenneth R. Lord collaborates with scholars based in United States, Hong Kong and Canada. Kenneth R. Lord's co-authors include Sanjay Putrevu, Pola B. Gupta, H. Rao Unnava, Peter R. Dickson, Paul W. Miniard, Sunil Bhatla, Robert E. Burnkrant, Paul Sauer, Myung‐Soo Lee and Jeffrey Yang and has published in prestigious journals such as Applied Physics Letters, Journal of Consumer Research and Journal of Business Research.

In The Last Decade

Co-authorship network of co-authors of Kenneth R. Lord i

Fields of papers citing papers by Kenneth R. Lord

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Kenneth R. Lord. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Kenneth R. Lord may publish in the future.

Countries citing papers authored by Kenneth R. Lord

Since Specialization
Citations

This map shows the geographic impact of Kenneth R. Lord's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kenneth R. Lord with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kenneth R. Lord more than expected).

Rankless by CCL
2025