Rajkumar Venkatesan

46 papers and 4.4k indexed citations i.

Rajkumar Venkatesan has authored 46 papers that have received a total of 4.4k indexed citations. This includes 30 papers in Marketing, 19 papers in Organizational Behavior and Human Resource Management and 11 papers in Sociology and Political Science. The topics of these papers are Consumer Market Behavior and Pricing (19 papers), Customer Service Quality and Loyalty (18 papers) and Customer churn and segmentation (13 papers). Rajkumar Venkatesan is often cited by papers focused on Consumer Market Behavior and Pricing (19 papers), Customer Service Quality and Loyalty (18 papers) and Customer churn and segmentation (13 papers) and collaborates with scholars based in United States, Germany and India. Rajkumar Venkatesan's co-authors include V. Kumar, V. Kumar, Werner Reinartz, Налини Равишанкер and Sonal S. Pandya and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and The Review of Economics and Statistics.