Bas Donkers

7.3k citations
95 papers · 5.4k · 2 hit papers · h-index 35

Impact in

    • Decision-Making and Behavioral Economics
  • Marketing top 0.5%
    • Consumer Behavior in Brand Consumption and Identification
    • Consumer Retail Behavior Studies
    • Consumer Market Behavior and Pricing

Papers in

    • Economic and Environmental Valuation 24
    • Health Systems, Economic Evaluations, Quality of Life 10
    • Housing Market and Economics 9
    • Consumer Market Behavior and Pricing 22
    • Customer churn and segmentation 9

Bas Donkers

89 papers receiving 5.1k citations

Bas Donkers's Hit Papers

Sample Size Requirements for Discrete-Choice Experiments in Healthcare: a Practical Guide 2015 · 637 citations
6370+5+10Years since publication2505007501000

Peers

Bas Donkers
Comparison fields: 5 of 158
  • General Decision Sciences 358
  • Marketing 1.7k
  • Organizational Behavior and Human Resource Management 1.1k
  • Information Systems and Management 500
  • Economics and Econometrics 1.4k
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Bas Donkers relative to Gregg G. Van Ryzin United States Gregg G. Van Ryzin's profile →
Citations per field
00.5×5.8×
Gregg G. Van Ryzin · 1×
Citations per year

Countries citing papers authored by Bas Donkers

Since Specialization
Citations

This map shows the geographic impact of Bas Donkers's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Bas Donkers with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Bas Donkers more than expected).

Fields of papers citing papers by Bas Donkers

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Bas Donkers. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Bas Donkers. The network helps show where Bas Donkers may publish in the future.

Co-authors

The 25 scholars most cited alongside Bas Donkers, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Bas Donkers Line = papers co-authored together Bas Donkers links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 95 papers — load more, or switch the sort, to bring in the rest.

#Work
1
Undervalued or Overvalued Customers: Capturing Total Customer Engagement Value
Hit paper breakdown →
20101075
2
Sample Size Requirements for Discrete-Choice Experiments in Healthcare: a Practical Guide
Hit paper breakdown →
2015637
3 2001320
4 2001172
5 2005168
6 2009167
7 2002143
8 2006142
9 2019136
10 1999128
11 2007116
12 2019110
13 2016107
14 202087
15 201984
16 200983
17 201379
18 201876
19 201075
20 201972

About Bas Donkers

Bas Donkers is a scholar working on Economics and Econometrics, Marketing, General Decision Sciences, Accounting and Sociology and Political Science, having authored 95 papers that have together received 5.4k indexed citations. Recurring topics across this work include Economic and Environmental Valuation (24 papers), Consumer Market Behavior and Pricing (22 papers), Decision-Making and Behavioral Economics (16 papers), Health Systems, Economic Evaluations, Quality of Life (10 papers), Housing Market and Economics (9 papers), Customer churn and segmentation (9 papers), Customer Service Quality and Loyalty (7 papers) and Financial Literacy, Pension, Retirement Analysis (6 papers). The work is most often cited by research in General Decision Sciences (358 citations), Marketing (1.7k citations), Organizational Behavior and Human Resource Management (1.1k citations), Information Systems and Management (500 citations) and Economics and Econometrics (1.4k citations). Bas Donkers has collaborated with scholars based in Netherlands, United States and United Kingdom. Frequent co-authors include Esther W. de Bekker‐Grob, Peter C. Verhoef, Marcel F. Jonker, Elly Stolk, Arthur van Soest, V. Kumar, Sebastian Tillmanns, Lerzan Aksoy, Thorsten Wiesel and Rajkumar Venkatesan. Their work appears in journals such as Value in Health, Journal of Marketing Research, Journal of Economic Psychology, Social Science & Medicine and Health Economics.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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