Journal of Public Policy & Marketing

1.2k papers and 42.8k indexed citations i.

About

The 1.2k papers published in Journal of Public Policy & Marketing in the last decades have received a total of 42.8k indexed citations. Papers published in Journal of Public Policy & Marketing usually cover Marketing (491 papers), Sociology and Political Science (269 papers) and Economics and Econometrics (255 papers) specifically the topics of Consumer Behavior in Brand Consumption and Identification (263 papers), Consumer Market Behavior and Pricing (134 papers) and Environmental Sustainability in Business (71 papers). The most active scholars publishing in Journal of Public Policy & Marketing are Alan R. Andreasen, George R. Milne, Scot Burton, Wendy Wood, William L. Wilkie, Bas Verplanken, Ronald Paul Hill, J. Craig Andrews, Ross D. Petty and John E. Calfee.

In The Last Decade

Fields of papers published in Journal of Public Policy & Marketing

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers published in Journal of Public Policy & Marketing. Nodes represent fields, and links connect fields that are likely to share authors.

Countries where authors publish in Journal of Public Policy & Marketing

Since Specialization
Total citations of papers

This map shows the geographic distribution of research published in Journal of Public Policy & Marketing. It shows the number of citations received by papers published by authors working in each country. You can also color the map by specialization and compare the number of papers published in Journal of Public Policy & Marketing with the expected number of papers based on a country's size and research output (numbers larger than one mean the country's share of papers is larger than expected).

Rankless by CCL
2025