J. Craig Andrews

71 papers and 4.4k indexed citations i.

J. Craig Andrews has authored 71 papers that have received a total of 4.4k indexed citations. This includes 44 papers in Marketing, 17 papers in Applied Psychology and 15 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (38 papers), Behavioral Health and Interventions (17 papers) and Smoking Behavior and Cessation (14 papers). J. Craig Andrews is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (38 papers), Behavioral Health and Interventions (17 papers) and Smoking Behavior and Cessation (14 papers) and collaborates with scholars based in United States, Latvia and Thailand. J. Craig Andrews's co-authors include Richard G. Netemeyer, Scot Burton, Srinivas Durvasula, Jeremy Kees and Steven Lysonski and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and American Journal of Public Health