The Journal of Marketing Theory and Practice

54.4k citations
977 papers · · active since 2016

Impact in

Papers in

The Journal of Marketing Theory and Practice

925 papers receiving 50.2k citations

Peers

The Journal of Marketing Theory and Practice
Comparison fields: 5 of 202
  • Marketing 24.3k
  • Organizational Behavior and Human Resource Management 15.6k
  • Information Systems and Management 9.7k
  • Business and International Management 1.5k
  • Strategy and Management 9.7k
Replace Journal of service management with:
Journal of service management United States
European Business Review United Kingdom
Journal of Strategic Marketing United Kingdom
International Journal of Research in Marketing United States
Journal of Consumer Psychology United States
Marketing Letters United States
Journal of Interactive Marketing United States
Journal of International Marketing United States
Business & Society United States
International Marketing Review United States
The Journal of Marketing Theory and Practice relative to Journal of service management United States Journal of service management's profile →
Citations per field
00.5×1.5×1.9×
Journal of service management · 1×
Citations per year

Countries where authors publish in The Journal of Marketing Theory and Practice

Since Specialization
Citations

This map shows the geographic impact of research published in The Journal of Marketing Theory and Practice. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by papers published in The Journal of Marketing Theory and Practice with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites The Journal of Marketing Theory and Practice more than expected).

Fields of papers published in The Journal of Marketing Theory and Practice

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers published in The Journal of Marketing Theory and Practice. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers published in The Journal of Marketing Theory and Practice.

About The Journal of Marketing Theory and Practice

The 977 papers published in The Journal of Marketing Theory and Practice in the last decades have received a total of 54.4k indexed citations . Papers published in The Journal of Marketing Theory and Practice usually cover Marketing (581 papers), Organizational Behavior and Human Resource Management (396 papers), Information Systems and Management (129 papers), Strategy and Management (172 papers) and Management of Technology and Innovation (74 papers) specifically the topics of Consumer Behavior in Brand Consumption and Identification (409 papers), Customer Service Quality and Loyalty (349 papers), Digital Marketing and Social Media (262 papers), Consumer Retail Behavior Studies (160 papers), Technology Adoption and User Behaviour (94 papers), Consumer Market Behavior and Pricing (89 papers), Innovation and Knowledge Management (58 papers) and Job Satisfaction and Organizational Behavior (58 papers). The most active scholars publishing in The Journal of Marketing Theory and Practice are Joseph Hair Jr., Marko Sarstedt, Christian M. Ringle, Jana Bowden, Ronald Earl Goldsmith, Sharon E. Beatty, Shiri D. Vivek, Robert M. Morgan, Robert L. Underwood and James Allen Roberts.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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