Yoon‐Na Cho
About
Yoon‐Na Cho is a scholar working on Marketing, Sociology and Political Science and Social Psychology.
According to data from OpenAlex, Yoon‐Na Cho has authored 31 papers receiving a total of 927 indexed citations (citations by other indexed papers that have themselves been cited), including 20 papers in Marketing, 10 papers in Sociology and Political Science and 7 papers in Social Psychology. Recurrent topics in Yoon‐Na Cho’s work include Consumer Behavior in Brand Consumption and Identification (16 papers), Environmental Sustainability in Business (7 papers) and Digital Marketing and Social Media (6 papers). Yoon‐Na Cho is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (16 papers), Environmental Sustainability in Business (7 papers) and Digital Marketing and Social Media (6 papers). Yoon‐Na Cho collaborates with scholars based in United States, South Korea and China. Yoon‐Na Cho's co-authors include Anastasia Thyroff, Molly Inhofe Rapert, Hyun Ju Lee, Seong-Yeon Park, Brian N. Rutherford, Ernest Baskin, Jungkun Park, Scot Burton, Charles R. Taylor and George R. Milne and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Journal of Advertising.
In The Last Decade
Co-authorship network of co-authors of Yoon‐Na Cho i
Fields of papers citing papers by Yoon‐Na Cho
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by Yoon‐Na Cho. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Yoon‐Na Cho may publish in the future.
Countries citing papers authored by Yoon‐Na Cho
Since SpecializationCitations
This map shows the geographic impact of Yoon‐Na Cho's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Yoon‐Na Cho with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Yoon‐Na Cho more than expected).
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