P.S. Raju
Impact in
- Marketing top 0.5%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Consumer Market Behavior and Pricing
- Environmental Sustainability in Business
Papers in
- Marketing 10
- Consumer Behavior in Brand Consumption and Identification 9
- Consumer Retail Behavior Studies 2
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- Customer Service Quality and Loyalty 7
- Co-authors
- Subhash C. Lonial (10 shared papers)W. Glynn Mangold (2 shared papers)David J. Faulds (8 shared papers)Y.P. Gupta (1 shared paper)Michael D. Reilly (1 shared paper)Manoj Hastak (2 shared papers)M. Venkatesan (1 shared paper)Yash P. Gupta (1 shared paper)
- Journals
- Business Horizons (8 papers)Journal of Business Research (2 papers)Journal of Advertising (2 papers)Health Care Management Science (1 paper)Journal of Retailing and Consumer Services (1 paper)
- Partner nations
- United StatesIndia
In The Last Decade
P.S. Raju
32 papers receiving 1.8k citations
P.S. Raju's Hit Papers
Peers
Comparison fields: 5 of 108
- Marketing 1.0k
- Tourism, Leisure and Hospitality Management 87
- Organizational Behavior and Human Resource Management 565
- Information Systems and Management 266
- Business and International Management 55
Countries citing papers authored by P.S. Raju
This map shows the geographic impact of P.S. Raju's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by P.S. Raju with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites P.S. Raju more than expected).
Fields of papers citing papers by P.S. Raju
This network shows the impact of papers produced by P.S. Raju. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by P.S. Raju. The network helps show where P.S. Raju may publish in the future.
Co-authors
The 16 scholars most cited alongside P.S. Raju, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 37 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | Optimum Stimulation Level: Its Relationship to Personality, Demographics, and Exploratory Behavior Hit paper breakdown → | 1980 | 738 |
| 2 | 1995 | 341 | |
| 3 | 2011 | 199 | |
| 4 | 2002 | 85 | |
| 5 | Market orientation and performance in the hospital industry. | 1995 | 77 |
| 6 | 2018 | 72 | |
| 7 | 2001 | 54 | |
| 8 | 1980 | 42 | |
| 9 | 2000 | 42 | |
| 10 | 2020 | 39 | |
| 11 | Product Familiarity, Brand Name, and Price Influences on Product Evaluation | 1977 | 32 |
| 12 | 2015 | 32 | |
| 13 | 1984 | 31 | |
| 14 | Exploratory Behavior in the Consumer Context: a State of the Art Review | 1980 | 28 |
| 15 | 1995 | 25 | |
| 16 | 2010 | 22 | |
| 17 | 1983 | 20 | |
| 18 | Sequential and Cyclical Nature of Information Processing Models in Repetitive Choice Behavior | 1974 | 19 |
| 19 | 2011 | 19 | |
| 20 | The impact of environmental uncertainty on the market orientationperformance relationship: A study of the hospital industry | 2001 | 17 |
About P.S. Raju
P.S. Raju is a scholar working on Marketing, Organizational Behavior and Human Resource Management, Management Information Systems, Sociology and Political Science and Strategy and Management, having authored 37 papers that have together received 2.0k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (9 papers), Customer Service Quality and Loyalty (7 papers), Digital Marketing and Social Media (4 papers), Quality and Supply Management (4 papers), Innovation and Knowledge Management (3 papers), Operations Management Techniques (3 papers), Behavioral Health and Interventions (2 papers) and Consumer Retail Behavior Studies (2 papers). The work is most often cited by research in Marketing (1.0k citations), Tourism, Leisure and Hospitality Management (87 citations), Organizational Behavior and Human Resource Management (565 citations), Information Systems and Management (266 citations) and Business and International Management (55 citations). P.S. Raju has collaborated with scholars based in United States and India. Frequent co-authors include Subhash C. Lonial, W. Glynn Mangold, David J. Faulds, Y.P. Gupta, Michael D. Reilly, Manoj Hastak, M. Venkatesan, Yash P. Gupta, Craig Ziegler and Jagdish N. Sheth. Their work appears in journals such as Business Horizons, Journal of Business Research, Journal of Advertising, Health Care Management Science and Journal of Retailing and Consumer Services.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.