Henry Assael

43 papers and 1.8k indexed citations
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About

Henry Assael is a scholar working on Marketing, Sociology and Political Science and Information Systems and Management. According to data from OpenAlex, Henry Assael has authored 43 papers receiving a total of 1.8k indexed citations (citations by other indexed papers that have themselves been cited), including 22 papers in Marketing, 14 papers in Sociology and Political Science and 6 papers in Information Systems and Management. Recurrent topics in Henry Assael’s work include Consumer Market Behavior and Pricing (12 papers), Digital Marketing and Social Media (11 papers) and Consumer Behavior in Brand Consumption and Identification (11 papers). Henry Assael is often cited by papers focused on Consumer Market Behavior and Pricing (12 papers), Digital Marketing and Social Media (11 papers) and Consumer Behavior in Brand Consumption and Identification (11 papers). Henry Assael collaborates with scholars based in United States, China and Canada. Henry Assael's co-authors include Michael A. Kamins, Sha Yang, Vishal Narayan, Xiaohong Chen, Russell S. Winer, Mantian Hu, Tom Meyvis, Sam K. Hui, Nigel Kenneth Pope and Linda Brennan and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Business Research.

In The Last Decade

Co-authorship network of co-authors of Henry Assael

This figure shows the co-authorship network connecting the top 25 collaborators of Henry Assael. A scholar is included among the top collaborators of Henry Assael based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Henry Assael. Henry Assael is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

Henry Assael

42 papers receiving 1.5k citations

Fields of papers citing papers by Henry Assael

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Henry Assael. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Henry Assael. The network helps show where Henry Assael may publish in the future.

Countries citing papers authored by Henry Assael

Since Specialization
Citations

This map shows the geographic impact of Henry Assael's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Henry Assael with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Henry Assael more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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