Maarten J. Gijsenberg

19 papers and 505 indexed citations i.

About

Maarten J. Gijsenberg is a scholar working on Marketing, Management Science and Operations Research and Strategy and Management. According to data from OpenAlex, Maarten J. Gijsenberg has authored 19 papers receiving a total of 505 indexed citations (citations by other indexed papers that have themselves been cited), including 16 papers in Marketing, 6 papers in Management Science and Operations Research and 5 papers in Strategy and Management. Recurrent topics in Maarten J. Gijsenberg’s work include Consumer Market Behavior and Pricing (12 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Innovation Diffusion and Forecasting (6 papers). Maarten J. Gijsenberg is often cited by papers focused on Consumer Market Behavior and Pricing (12 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Innovation Diffusion and Forecasting (6 papers). Maarten J. Gijsenberg collaborates with scholars based in The Netherlands, New Zealand and United States. Maarten J. Gijsenberg's co-authors include Harald J. van Heerde, Marnik G. Dekimpe, Jan‐Benedict E.M. Steenkamp, Peter C. Verhoef, Thijs Broekhuizen, Manda Broekhuis, Jaap E. Wieringa, Bas Donkers, Laurens Sloot and Oliver Emrich and has published in prestigious journals such as Journal of Marketing Research, Journal of Business Research and Frontiers in Psychology.

In The Last Decade

Co-authorship network of co-authors of Maarten J. Gijsenberg i

Fields of papers citing papers by Maarten J. Gijsenberg

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Maarten J. Gijsenberg. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Maarten J. Gijsenberg may publish in the future.

Countries citing papers authored by Maarten J. Gijsenberg

Since Specialization
Citations

This map shows the geographic impact of Maarten J. Gijsenberg's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Maarten J. Gijsenberg with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Maarten J. Gijsenberg more than expected).

Rankless by CCL
2025