Andrew D. Gershoff
Impact in
- Marketing top 1%
- Consumer Behavior in Brand Consumption and Identification
- Environmental Sustainability in Business
- Consumer Market Behavior and Pricing
- General Decision Sciences top 5%
- Decision-Making and Behavioral Economics
Papers in
-
- Digital Marketing and Social Media 6
- Social and Intergroup Psychology 5
- Psychology of Social Influence 4
- Marketing 13
- Consumer Behavior in Brand Consumption and Identification 10
- Co-authors
- Judy Frels (1 shared paper)Susan M. Broniarczyk (3 shared papers)Ashesh Mukherjee (8 shared papers)Anirban Mukhopadhyay (5 shared papers)Peter West (2 shared papers)Gita Venkataramani Johar (2 shared papers)Jonathan J. Koehler (4 shared papers)David B. Wooten (1 shared paper)
- Journals
- Journal of Consumer Research (9 papers)Journal of Consumer Psychology (5 papers)Journal of the Association for Consumer Research (2 papers)Marketing Letters (2 papers)Journal of Marketing (1 paper)
- Partner nations
- United StatesCanadaHong Kong
In The Last Decade
Andrew D. Gershoff
29 papers receiving 952 citations
Peers
Comparison fields: 5 of 79
- Marketing 663
- General Decision Sciences 99
- Applied Psychology 111
- Information Systems and Management 158
- Tourism, Leisure and Hospitality Management 23
Countries citing papers authored by Andrew D. Gershoff
This map shows the geographic impact of Andrew D. Gershoff's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Andrew D. Gershoff with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Andrew D. Gershoff more than expected).
Fields of papers citing papers by Andrew D. Gershoff
This network shows the impact of papers produced by Andrew D. Gershoff. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Andrew D. Gershoff. The network helps show where Andrew D. Gershoff may publish in the future.
Co-authors
The 19 scholars most cited alongside Andrew D. Gershoff, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 33 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2014 | 215 | |
| 2 | 2003 | 122 | |
| 3 | 2003 | 93 | |
| 4 | 2001 | 93 | |
| 5 | 2006 | 78 | |
| 6 | 2016 | 74 | |
| 7 | 2003 | 74 | |
| 8 | 2014 | 66 | |
| 9 | 2011 | 44 | |
| 10 | 2011 | 36 | |
| 11 | 1998 | 36 | |
| 12 | 2018 | 26 | |
| 13 | Meaningless Differentiation Revisited | 1997 | 21 |
| 14 | 2020 | 20 | |
| 15 | 2011 | 13 | |
| 16 | 2003 | 13 | |
| 17 | 2007 | 7 | |
| 18 | 2011 | 5 | |
| 19 | 2015 | 5 | |
| 20 | 2015 | 4 |
About Andrew D. Gershoff
Andrew D. Gershoff is a scholar working on Sociology and Political Science, Marketing, Social Psychology, Cognitive Neuroscience and General Decision Sciences, having authored 33 papers that have together received 1.1k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (10 papers), Digital Marketing and Social Media (6 papers), Psychology of Moral and Emotional Judgment (6 papers), Decision-Making and Behavioral Economics (6 papers), Social and Intergroup Psychology (5 papers), Psychology of Social Influence (4 papers), Psychological Well-being and Life Satisfaction (3 papers) and Behavioral Health and Interventions (3 papers). The work is most often cited by research in Marketing (663 citations), General Decision Sciences (99 citations), Applied Psychology (111 citations), Information Systems and Management (158 citations) and Tourism, Leisure and Hospitality Management (23 citations). Andrew D. Gershoff has collaborated with scholars based in United States, Canada and Hong Kong. Frequent co-authors include Judy Frels, Susan M. Broniarczyk, Ashesh Mukherjee, Anirban Mukhopadhyay, Peter West, Gita Venkataramani Johar, Jonathan J. Koehler, David B. Wooten, Grant Packard and William O. Bearden. Their work appears in journals such as Journal of Consumer Research, Journal of Consumer Psychology, Journal of the Association for Consumer Research, Marketing Letters and Journal of Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.