Ashesh Mukherjee
About
Ashesh Mukherjee is a scholar working on Marketing, Sociology and Political Science and Social Psychology.
According to data from OpenAlex, Ashesh Mukherjee has authored 21 papers receiving a total of 945 indexed citations (citations by other indexed papers that have themselves been cited), including 15 papers in Marketing, 12 papers in Sociology and Political Science and 6 papers in Social Psychology. Recurrent topics in Ashesh Mukherjee’s work include Consumer Behavior in Brand Consumption and Identification (15 papers), Digital Marketing and Social Media (6 papers) and Behavioral Health and Interventions (6 papers). Ashesh Mukherjee is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (15 papers), Digital Marketing and Social Media (6 papers) and Behavioral Health and Interventions (6 papers). Ashesh Mukherjee collaborates with scholars based in Canada, United States and Hong Kong. Ashesh Mukherjee's co-authors include Wayne D. Hoyer, Anirban Mukhopadhyay, Andrew D. Gershoff, Dana L. Alden, Laurette Dubé, Seung Yun Lee, Thyra Uth Thomsen, Torben Hansen and Thomas A. Burnham and has published in prestigious journals such as Journal of Consumer Research, Journal of Business Research and Journal of Retailing and Consumer Services.
In The Last Decade
Co-authorship network of co-authors of Ashesh Mukherjee i
Fields of papers citing papers by Ashesh Mukherjee
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by Ashesh Mukherjee. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Ashesh Mukherjee may publish in the future.
Countries citing papers authored by Ashesh Mukherjee
Since SpecializationCitations
This map shows the geographic impact of Ashesh Mukherjee's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Ashesh Mukherjee with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Ashesh Mukherjee more than expected).
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