Zhenfeng Ma

16 papers and 346 indexed citations i.

About

Zhenfeng Ma is a scholar working on Sociology and Political Science, Marketing and Applied Psychology. According to data from OpenAlex, Zhenfeng Ma has authored 16 papers receiving a total of 346 indexed citations (citations by other indexed papers that have themselves been cited), including 7 papers in Sociology and Political Science, 6 papers in Marketing and 4 papers in Applied Psychology. Recurrent topics in Zhenfeng Ma’s work include Consumer Behavior in Brand Consumption and Identification (5 papers), Digital Marketing and Social Media (4 papers) and Behavioral Health and Interventions (4 papers). Zhenfeng Ma is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Digital Marketing and Social Media (4 papers) and Behavioral Health and Interventions (4 papers). Zhenfeng Ma collaborates with scholars based in Canada, United States and Pakistan. Zhenfeng Ma's co-authors include Mehdi Mourali, Laurette Dubé, Zhiyong Yang, Tripat Gill, Demetrios Vakratsas, Catherine Paquet, Guylaine Ferland, Marie‐Jeanne Kergoat, Marie Jeanne Kergoat and Chatura Ranaweera and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Business Research.

In The Last Decade

Co-authorship network of co-authors of Zhenfeng Ma i

Fields of papers citing papers by Zhenfeng Ma

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Zhenfeng Ma. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Zhenfeng Ma may publish in the future.

Countries citing papers authored by Zhenfeng Ma

Since Specialization
Citations

This map shows the geographic impact of Zhenfeng Ma's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Zhenfeng Ma with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Zhenfeng Ma more than expected).

Rankless by CCL
2025