Zhiyong Yang
About
Zhiyong Yang is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management.
According to data from OpenAlex, Zhiyong Yang has authored 87 papers receiving a total of 2.5k indexed citations (citations by other indexed papers that have themselves been cited), including 44 papers in Sociology and Political Science, 35 papers in Marketing and 24 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Zhiyong Yang’s work include Consumer Behavior in Brand Consumption and Identification (24 papers), Digital Marketing and Social Media (23 papers) and Customer Service Quality and Loyalty (17 papers). Zhiyong Yang is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (24 papers), Digital Marketing and Social Media (23 papers) and Customer Service Quality and Loyalty (17 papers). Zhiyong Yang collaborates with scholars based in United States, Canada and China. Zhiyong Yang's co-authors include Michel Laroche, Gordon H.G. McDougall, Jasmin Bergeron, Mehdi Mourali, Lianxi Zhou, Michael K. Hui, Jingguo Wang, Marie-Odile Richard, Bo Wu and Sanjay Putrevu and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Cleaner Production.
In The Last Decade
Co-authorship network of co-authors of Zhiyong Yang i
Fields of papers citing papers by Zhiyong Yang
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by Zhiyong Yang. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Zhiyong Yang may publish in the future.
Countries citing papers authored by Zhiyong Yang
Since SpecializationCitations
This map shows the geographic impact of Zhiyong Yang's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Zhiyong Yang with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Zhiyong Yang more than expected).
Explore authors with similar magnitude of impact
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