V. Srinivasan

116 papers and 10.9k indexed citations
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About

V. Srinivasan is a scholar working on Marketing, Economics and Econometrics and Management Science and Operations Research. According to data from OpenAlex, V. Srinivasan has authored 116 papers receiving a total of 10.9k indexed citations (citations by other indexed papers that have themselves been cited), including 40 papers in Marketing, 39 papers in Economics and Econometrics and 24 papers in Management Science and Operations Research. Recurrent topics in V. Srinivasan’s work include Consumer Market Behavior and Pricing (38 papers), Economic and Environmental Valuation (21 papers) and Optimization and Mathematical Programming (15 papers). V. Srinivasan is often cited by papers focused on Consumer Market Behavior and Pricing (38 papers), Economic and Environmental Valuation (21 papers) and Optimization and Mathematical Programming (15 papers). V. Srinivasan collaborates with scholars based in United States, China and Malaysia. V. Srinivasan's co-authors include Allan D. Shocker, Chan Su Park, Rajiv Lal, Rajiv Grover, Gerald L. Thompson, Charlotte H. Mason, Jagmohan S. Raju, Amiya K. Basu, Richard Staelin and William S. Lovejoy and has published in prestigious journals such as Environmental Science & Technology, Journal of Marketing and Journal of Applied Psychology.

In The Last Decade

Co-authorship network of co-authors of V. Srinivasan

This figure shows the co-authorship network connecting the top 25 collaborators of V. Srinivasan. A scholar is included among the top collaborators of V. Srinivasan based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with V. Srinivasan. V. Srinivasan is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

V. Srinivasan

108 papers receiving 9.4k citations

Fields of papers citing papers by V. Srinivasan

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by V. Srinivasan. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by V. Srinivasan. The network helps show where V. Srinivasan may publish in the future.

Countries citing papers authored by V. Srinivasan

Since Specialization
Citations

This map shows the geographic impact of V. Srinivasan's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by V. Srinivasan with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites V. Srinivasan more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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2026