Paul Trapp
Impact in
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
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- Customer Service Quality and Loyalty
Papers in
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- Consumer Behavior in Brand Consumption and Identification 7
- Environmental Sustainability in Business 2
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- Management and Marketing Education 5
- Co-authors
- Musa Pınar (12 shared papers)Tülay Girard (8 shared papers)Thomas E. Boyt (3 shared papers)Ioannis Bazos (1 shared paper)Daniel B. Sloan (1 shared paper)Christopher M. Miller (1 shared paper)Justin C. Havird (1 shared paper)Kjell Grønhaug (2 shared papers)
- Journals
- Journal of Services Marketing (1 paper)Genome Biology and Evolution (1 paper)The Journal of Marketing Theory and Practice (1 paper)Journal of Consumer Marketing (1 paper)International Journal of Educational Management (3 papers)
- Partner nations
- United StatesTürkiyeNorway
In The Last Decade
Paul Trapp
14 papers receiving 337 citations
Peers
Comparison fields: 5 of 68
- Marketing 167
- Organizational Behavior and Human Resource Management 97
- Strategy and Management 108
- Management of Technology and Innovation 31
- Communication 29
Countries citing papers authored by Paul Trapp
This map shows the geographic impact of Paul Trapp's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Paul Trapp with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Paul Trapp more than expected).
Fields of papers citing papers by Paul Trapp
This network shows the impact of papers produced by Paul Trapp. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Paul Trapp. The network helps show where Paul Trapp may publish in the future.
Co-authors
The 9 scholars most cited alongside Paul Trapp, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2011 | 83 | |
| 2 | 2014 | 77 | |
| 3 | 2017 | 50 | |
| 4 | 2016 | 49 | |
| 5 | An Exploratory Study of Class Presentations and Peer Evaluations: Do Students Perceive the Benefits? | 2011 | 41 |
| 6 | 2016 | 18 | |
| 7 | 2008 | 16 | |
| 8 | 1988 | 9 | |
| 9 | Utilizing Brand Ecosystem for Branding and Building Brand Equity in Higher Education | 2011 | 7 |
| 10 | 1988 | 5 | |
| 11 | Measuring Consumer-Based University Brand Equity and Comparing the Brand Equity Dimensions by Student Demographics | 2016 | 3 |
| 12 | Do Recruiter Gender, Applicant Gender, and Target Market Gender Impact the Recruiting Outcome? | 2009 | 2 |
| 13 | Do recruiter Gender, Applicant gender, and Target Market Gender Impact the Recruiting Outcome? Perceptions of Turkish Recruiters | 2009 | 2 |
| 14 | Brand Ecosystem Strategy for Olive Oil | 2010 | 1 |
| 15 | Class Presentations and Peer Evaluations: Do Students Perceive the Benefits? | 2011 | 0 |
About Paul Trapp
Paul Trapp is a scholar working on Marketing, Management of Technology and Innovation, Strategy and Management, Organizational Behavior and Human Resource Management and Education, having authored 15 papers that have together received 363 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (7 papers), Management and Marketing Education (5 papers), Human Resource and Talent Management (2 papers), Corporate Identity and Reputation (2 papers), Employer Branding and e-HRM (2 papers), Environmental Sustainability in Business (2 papers), Evaluation of Teaching Practices (2 papers) and Healthcare, Law, Governance, and Management Studies (1 paper). The work is most often cited by research in Marketing (167 citations), Organizational Behavior and Human Resource Management (97 citations), Strategy and Management (108 citations), Management of Technology and Innovation (31 citations) and Communication (29 citations). Paul Trapp has collaborated with scholars based in United States, Türkiye and Norway. Frequent co-authors include Musa Pınar, Tülay Girard, Thomas E. Boyt, Ioannis Bazos, Daniel B. Sloan, Christopher M. Miller, Justin C. Havird, Kjell Grønhaug and Zeliha Eser. Their work appears in journals such as Journal of Services Marketing, Genome Biology and Evolution, The Journal of Marketing Theory and Practice, Journal of Consumer Marketing and International Journal of Educational Management.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.