Michael J. Etzel
Impact in
- Marketing top 0.5%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Consumer Market Behavior and Pricing
-
- Customer Service Quality and Loyalty
Papers in
-
- Consumer Behavior in Brand Consumption and Identification 8
-
- Diverse Aspects of Tourism Research 4
- Co-authors
- William O. Bearden (2 shared papers)John F. Gaski (5 shared papers)Bruce J. Walker (5 shared papers)Daniel C. Bello (2 shared papers)William J. Stanton (1 shared paper)Russell G. Wahlers (5 shared papers)Arch G. Woodside (3 shared papers)Robert E. Pitts (1 shared paper)
- Journals
- Journal of Marketing (7 papers)Journal of Travel Research (5 papers)Journal of Applied Psychology (2 papers)Journal of Marketing Research (2 papers)Journal of Consumer Research (2 papers)
- Partner nations
- United States
In The Last Decade
Michael J. Etzel
37 papers receiving 2.5k citations
Michael J. Etzel's Hit Papers
Peers
Comparison fields: 5 of 103
- Marketing 1.6k
- Organizational Behavior and Human Resource Management 790
- Tourism, Leisure and Hospitality Management 114
- Sociology and Political Science 1.5k
- Information Systems and Management 244
Countries citing papers authored by Michael J. Etzel
This map shows the geographic impact of Michael J. Etzel's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Michael J. Etzel with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Michael J. Etzel more than expected).
Fields of papers citing papers by Michael J. Etzel
This network shows the impact of papers produced by Michael J. Etzel. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Michael J. Etzel. The network helps show where Michael J. Etzel may publish in the future.
Co-authors
The 17 scholars most cited alongside Michael J. Etzel, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 37 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | Reference Group Influence on Product and Brand Purchase Decisions Hit paper breakdown → | 1982 | 1356 |
| 2 | Fundamentos de marketing | 2007 | 340 |
| 3 | 1985 | 243 | |
| 4 | 1986 | 176 | |
| 5 | 1983 | 118 | |
| 6 | 1986 | 96 | |
| 7 | 1985 | 84 | |
| 8 | 1985 | 69 | |
| 9 | 1982 | 62 | |
| 10 | 2003 | 62 | |
| 11 | 2005 | 39 | |
| 12 | 1974 | 37 | |
| 13 | 1973 | 35 | |
| 14 | The Congruence of Alternative Osl Measures With Consumer Exploratory Behavior Tendencies | 1986 | 28 |
| 15 | 1973 | 25 | |
| 16 | The Nature of Salient Outcomes and Referents in the Extended Model | 1976 | 24 |
| 17 | 1984 | 24 | |
| 18 | A Structural Examination of Two Optimal Stimulation Level Measurement Models | 1990 | 20 |
| 19 | A Consumer Response to Incongruity Between Optimal Stimulation and Life Style Satisfaction | 1985 | 20 |
| 20 | 1973 | 19 |
About Michael J. Etzel
Michael J. Etzel is a scholar working on Marketing, Sociology and Political Science, Organizational Behavior and Human Resource Management, Applied Psychology and Social Psychology, having authored 37 papers that have together received 3.0k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (8 papers), Customer Service Quality and Loyalty (5 papers), Behavioral Health and Interventions (4 papers), Diverse Aspects of Tourism Research (4 papers), Franchising Strategies and Performance (3 papers), Recreation, Leisure, Wilderness Management (2 papers), Management and Marketing Education (2 papers) and Environmental Education and Sustainability (2 papers). The work is most often cited by research in Marketing (1.6k citations), Organizational Behavior and Human Resource Management (790 citations), Tourism, Leisure and Hospitality Management (114 citations), Sociology and Political Science (1.5k citations) and Information Systems and Management (244 citations). Michael J. Etzel has collaborated with scholars based in United States. Frequent co-authors include William O. Bearden, John F. Gaski, Bruce J. Walker, Daniel C. Bello, William J. Stanton, Russell G. Wahlers, Arch G. Woodside, Robert E. Pitts, Ravi S. Achrol and James H. Donnelly. Their work appears in journals such as Journal of Marketing, Journal of Travel Research, Journal of Applied Psychology, Journal of Marketing Research and Journal of Consumer Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.