Lawrence Silver

1.2k citations
21 papers · 832 · 1 hit paper · h-index 8

Impact in

  • Marketing top 5%
    • Consumer Behavior in Brand Consumption and Identification
    • Consumer Retail Behavior Studies
    • Environmental Sustainability in Business
    • Technology Adoption and User Behaviour
    • Ethics in Business and Education

Papers in

Lawrence Silver

20 papers receiving 768 citations

Lawrence Silver's Hit Papers

The Essentials of Marketing Research 2012 · 536 citations
5360+4+9Years since publication100200300400500

Peers

Lawrence Silver
Comparison fields: 5 of 103
  • Marketing 278
  • Information Systems and Management 147
  • Organizational Behavior and Human Resource Management 204
  • Business and International Management 17
  • Strategy and Management 124
Replace Peggy M. L. Ng with:
Peggy M. L. Ng Hong Kong
Jasmine A.L. Yeap Malaysia
Shuang Ma China
Hye‐Shin Kim United States
Nicholas Grigoriou Australia
Bruce Wrenn United States
Estela Núñez‐Barriopedro Spain
Aurélie Leclercq‐Vandelannoitte France
László Sajtos New Zealand
Patrick Poon Hong Kong
Lawrence Silver relative to Peggy M. L. Ng Hong Kong Peggy M. L. Ng's profile →
Citations per field
00.5×3.1×
Peggy M. L. Ng · 1×
Citations per year

Countries citing papers authored by Lawrence Silver

Since Specialization
Citations

This map shows the geographic impact of Lawrence Silver's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Lawrence Silver with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Lawrence Silver more than expected).

Fields of papers citing papers by Lawrence Silver

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Lawrence Silver. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Lawrence Silver. The network helps show where Lawrence Silver may publish in the future.

Co-authors

The 8 scholars most cited alongside Lawrence Silver, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Lawrence Silver Line = papers co-authored together Lawrence Silver links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 21 papers — load more, or switch the sort, to bring in the rest.

#Work
1
The Essentials of Marketing Research
Hit paper breakdown →
2012536
2 200689
3 200659
4 200032
5
The Essentials of Marketing Research, 4th ed.
201630
6 199925
7 200120
8 20118
9 20097
10 20196
11 20166
12
Quantitative Methods Professors' Perspectives on the Cost of College Textbooks
20113
13
Differences in Accounting and Marketing Professors’ Criteria for
20102
14
Natives in a Strange Land: The Relationship between Entrepreneurial Cognition and Biculturalism among Native Americans
20082
15 20202
16
Cueing the Customer Using Nudges and Negative Option Marketing
20161
17 20061
18 20151
19
A social-cognitive approach to salesperson work motivation
20001
20 20141

About Lawrence Silver

Lawrence Silver is a scholar working on Management of Technology and Innovation, Education, Information Systems and Management, Sociology and Political Science and Experimental and Cognitive Psychology, having authored 21 papers that have together received 832 indexed citations. Recurring topics across this work include Innovations in Educational Methods (4 papers), Management and Marketing Education (4 papers), Accounting Education and Careers (3 papers), Ethics in Business and Education (3 papers), Academic integrity and plagiarism (2 papers), Psychology of Moral and Emotional Judgment (2 papers), Job Satisfaction and Organizational Behavior (2 papers) and Entrepreneurship Studies and Influences (2 papers). The work is most often cited by research in Marketing (278 citations), Information Systems and Management (147 citations), Organizational Behavior and Human Resource Management (204 citations), Business and International Management (17 citations) and Strategy and Management (124 citations). Lawrence Silver has collaborated with scholars based in United States. Frequent co-authors include David L. Loudon, Robert E. Stevens, Bruce Wrenn, Bruce L. Alford, Sean Valentine, Sean Dwyer, Robert Stevens and Kenneth E. Clow. Their work appears in journals such as Journal of Education for Business, Journal of Product & Brand Management, Journal of Personal Selling and Sales Management, Psychological Reports and Services Marketing Quarterly.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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