Patrick Poon
Impact in
- Marketing top 2%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Environmental Sustainability in Business
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- Customer Service Quality and Loyalty
Papers in
- Marketing 22
- Consumer Behavior in Brand Consumption and Identification 20
- Consumer Retail Behavior Studies 3
- Environmental Sustainability in Business 3
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- Customer Service Quality and Loyalty 16
- Co-authors
- Cheng‐Yue Yin (6 shared papers)Gerald Albaum (10 shared papers)Lianxi Zhou (5 shared papers)Lishan Xie (3 shared papers)Felicitas U. Evangelista (7 shared papers)Shantha Indrajith Hikkaduwa Liyanage (2 shared papers)Lefa Teng (1 shared paper)Kevin Yuk-fai Au (1 shared paper)
- Journals
- Journal of Global Marketing (4 papers)Journal of Consumer Marketing (3 papers)Annals of Tourism Research (2 papers)Journal of Management Development (2 papers)International Journal of Contemporary Hospitality Management (1 paper)
- Partner nations
- Hong KongChinaUnited States
In The Last Decade
Patrick Poon
36 papers receiving 759 citations
Peers
Comparison fields: 5 of 85
- Marketing 401
- Organizational Behavior and Human Resource Management 289
- Business and International Management 33
- Information Systems and Management 91
- Management of Technology and Innovation 70
Countries citing papers authored by Patrick Poon
This map shows the geographic impact of Patrick Poon's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Patrick Poon with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Patrick Poon more than expected).
Fields of papers citing papers by Patrick Poon
This network shows the impact of papers produced by Patrick Poon. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Patrick Poon. The network helps show where Patrick Poon may publish in the future.
Co-authors
The 23 scholars most cited alongside Patrick Poon, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 38 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2017 | 106 | |
| 2 | 2017 | 69 | |
| 3 | 2008 | 69 | |
| 4 | 2004 | 66 | |
| 5 | 2003 | 50 | |
| 6 | 2016 | 42 | |
| 7 | 2009 | 39 | |
| 8 | 2010 | 34 | |
| 9 | 2016 | 33 | |
| 10 | 2005 | 28 | |
| 11 | 2011 | 27 | |
| 12 | 2012 | 26 | |
| 13 | 1999 | 26 | |
| 14 | 2017 | 24 | |
| 15 | 2012 | 23 | |
| 16 | 2014 | 23 | |
| 17 | 2015 | 22 | |
| 18 | 2004 | 13 | |
| 19 | 2014 | 13 | |
| 20 | 2019 | 11 |
About Patrick Poon
Patrick Poon is a scholar working on Marketing, Organizational Behavior and Human Resource Management, Strategy and Management, Management of Technology and Innovation and Sociology and Political Science, having authored 38 papers that have together received 815 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (20 papers), Customer Service Quality and Loyalty (16 papers), Digital Marketing and Social Media (6 papers), Cultural Differences and Values (6 papers), Corporate Social Responsibility Reporting (4 papers), Survey Methodology and Nonresponse (4 papers), Consumer Retail Behavior Studies (3 papers) and Environmental Sustainability in Business (3 papers). The work is most often cited by research in Marketing (401 citations), Organizational Behavior and Human Resource Management (289 citations), Business and International Management (33 citations), Information Systems and Management (91 citations) and Management of Technology and Innovation (70 citations). Patrick Poon has collaborated with scholars based in Hong Kong, China and United States. Frequent co-authors include Cheng‐Yue Yin, Gerald Albaum, Lianxi Zhou, Lishan Xie, Felicitas U. Evangelista, Shantha Indrajith Hikkaduwa Liyanage, Lefa Teng, Kevin Yuk-fai Au, Michael K. Hui and Lisa C. Wan. Their work appears in journals such as Journal of Global Marketing, Journal of Consumer Marketing, Annals of Tourism Research, Journal of Management Development and International Journal of Contemporary Hospitality Management.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.