Ida E. Berger
Impact in
- Marketing top 0.5%
- Environmental Sustainability in Business
- Consumer Behavior in Brand Consumption and Identification
-
- Environmental Education and Sustainability
Papers in
-
- Digital Marketing and Social Media 4
- Social and Intergroup Psychology 4
- Nonprofit Sector and Volunteering 4
- Marketing 12
- Consumer Behavior in Brand Consumption and Identification 8
- Environmental Sustainability in Business 6
- Co-authors
- Peggy Cunningham (4 shared papers)Ruth M. Corbin (1 shared paper)Minette E. Drumwright (3 shared papers)Andrew A. Mitchell (1 shared paper)Vinay Kanetkar (1 shared paper)Linda F. Alwitt (3 shared papers)Itay Greenspan (4 shared papers)Robert V. Kozinets (1 shared paper)
- Journals
- California Management Review (2 papers)Journal of Consumer Psychology (2 papers)Sport Management Review (2 papers)Journal of Public Policy & Marketing (2 papers)Journal of Consumer Research (1 paper)
- Partner nations
- CanadaIsraelUnited States
In The Last Decade
Ida E. Berger
30 papers receiving 2.0k citations
Peers
Comparison fields: 5 of 112
- Marketing 1.2k
- Management, Monitoring, Policy and Law 533
- Strategy and Management 637
- Organizational Behavior and Human Resource Management 440
- Business and International Management 70
Countries citing papers authored by Ida E. Berger
This map shows the geographic impact of Ida E. Berger's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Ida E. Berger with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Ida E. Berger more than expected).
Fields of papers citing papers by Ida E. Berger
This network shows the impact of papers produced by Ida E. Berger. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Ida E. Berger. The network helps show where Ida E. Berger may publish in the future.
Co-authors
The 22 scholars most cited alongside Ida E. Berger, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 30 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 1992 | 410 | |
| 2 | 1989 | 307 | |
| 3 | 2004 | 295 | |
| 4 | 2007 | 238 | |
| 5 | 1997 | 193 | |
| 6 | 2006 | 150 | |
| 7 | 1995 | 76 | |
| 8 | Consumer Persuasion Through Cause-Related Advertising | 1999 | 75 |
| 9 | 2006 | 67 | |
| 10 | 1994 | 61 | |
| 11 | 2008 | 61 | |
| 12 | 1992 | 57 | |
| 13 | Understanding the Link Between Environmental Attitudes and Consumer Product Usage: Measuring the Moderating Role of Attitude Strength | 1993 | 50 |
| 14 | 2017 | 36 | |
| 15 | 2014 | 30 | |
| 16 | 2008 | 25 | |
| 17 | 2012 | 24 | |
| 18 | 2008 | 21 | |
| 19 | 1999 | 17 | |
| 20 | 1992 | 10 |
About Ida E. Berger
Ida E. Berger is a scholar working on Sociology and Political Science, Marketing, Strategy and Management, Social Psychology and Organizational Behavior and Human Resource Management, having authored 30 papers that have together received 2.2k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (8 papers), Environmental Sustainability in Business (6 papers), Digital Marketing and Social Media (4 papers), Social and Intergroup Psychology (4 papers), Nonprofit Sector and Volunteering (4 papers), Customer Service Quality and Loyalty (3 papers), Environmental Education and Sustainability (3 papers) and Jewish Identity and Society (3 papers). The work is most often cited by research in Marketing (1.2k citations), Management, Monitoring, Policy and Law (533 citations), Strategy and Management (637 citations), Organizational Behavior and Human Resource Management (440 citations) and Business and International Management (70 citations). Ida E. Berger has collaborated with scholars based in Canada, Israel and United States. Frequent co-authors include Peggy Cunningham, Ruth M. Corbin, Minette E. Drumwright, Andrew A. Mitchell, Vinay Kanetkar, Linda F. Alwitt, Itay Greenspan, Robert V. Kozinets, Norm O’Reilly and Benoît Séguin. Their work appears in journals such as California Management Review, Journal of Consumer Psychology, Sport Management Review, Journal of Public Policy & Marketing and Journal of Consumer Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.