Heejin Lim
Impact in
- Marketing top 1%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Environmental Sustainability in Business
- Information Systems and Management top 0.5%
- Technology Adoption and User Behaviour
Papers in
- Marketing 21
- Consumer Behavior in Brand Consumption and Identification 15
- Consumer Retail Behavior Studies 6
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- Digital Marketing and Social Media 16
- Co-authors
- Archana Kumar (3 shared papers)Alan J. Dubinsky (2 shared papers)Leslie Cuevas (5 shared papers)Sze Man Chong (1 shared paper)Chung‐Wha Ki (1 shared paper)Richard Widdows (3 shared papers)Jungkun Park (1 shared paper)Michelle Childs (4 shared papers)
- Journals
- Journal of Services Marketing (2 papers)Journal of Retailing and Consumer Services (2 papers)Fashion Theory (2 papers)International Journal of Retail & Distribution Management (2 papers)Journal of Fashion Marketing and Management (2 papers)
- Partner nations
- United StatesSouth KoreaPoland
In The Last Decade
Heejin Lim
40 papers receiving 1.5k citations
Heejin Lim's Hit Papers
Peers
Comparison fields: 5 of 90
- Marketing 888
- Information Systems and Management 609
- Organizational Behavior and Human Resource Management 417
- Sociology and Political Science 1.1k
- Human-Computer Interaction 81
Countries citing papers authored by Heejin Lim
This map shows the geographic impact of Heejin Lim's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Heejin Lim with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Heejin Lim more than expected).
Fields of papers citing papers by Heejin Lim
This network shows the impact of papers produced by Heejin Lim. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Heejin Lim. The network helps show where Heejin Lim may publish in the future.
Co-authors
The 25 scholars most cited alongside Heejin Lim, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 45 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | Influencer marketing: Social media influencers as human brands attaching to followers and yielding positive marketing results by fulfilling needs Hit paper breakdown → | 2020 | 398 |
| 2 | 2008 | 242 | |
| 3 | 2004 | 169 | |
| 4 | 2006 | 154 | |
| 5 | 2005 | 121 | |
| 6 | 2020 | 91 | |
| 7 | 2009 | 82 | |
| 8 | 2017 | 69 | |
| 9 | 2013 | 61 | |
| 10 | 2021 | 40 | |
| 11 | 2009 | 36 | |
| 12 | 2018 | 32 | |
| 13 | 2008 | 25 | |
| 14 | 2019 | 20 | |
| 15 | 2019 | 14 | |
| 16 | 2021 | 13 | |
| 17 | 2015 | 12 | |
| 18 | 2023 | 11 | |
| 19 | 2011 | 10 | |
| 20 | 2020 | 9 |
About Heejin Lim
Heejin Lim is a scholar working on Marketing, Sociology and Political Science, Information Systems and Management, Organizational Behavior and Human Resource Management and Social Psychology, having authored 45 papers that have together received 1.7k indexed citations. Recurring topics across this work include Digital Marketing and Social Media (16 papers), Consumer Behavior in Brand Consumption and Identification (15 papers), Technology Adoption and User Behaviour (10 papers), Customer Service Quality and Loyalty (7 papers), Consumer Retail Behavior Studies (6 papers), Media Influence and Health (5 papers), Fashion and Cultural Textiles (4 papers) and Healthcare Education and Workforce Issues (4 papers). The work is most often cited by research in Marketing (888 citations), Information Systems and Management (609 citations), Organizational Behavior and Human Resource Management (417 citations), Sociology and Political Science (1.1k citations) and Human-Computer Interaction (81 citations). Heejin Lim has collaborated with scholars based in United States, South Korea and Poland. Frequent co-authors include Archana Kumar, Alan J. Dubinsky, Leslie Cuevas, Sze Man Chong, Chung‐Wha Ki, Richard Widdows, Jungkun Park, Michelle Childs, Jewon Lyu and Laura Jolly. Their work appears in journals such as Journal of Services Marketing, Journal of Retailing and Consumer Services, Fashion Theory, International Journal of Retail & Distribution Management and Journal of Fashion Marketing and Management.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.