Fred Bronner

24 papers and 1.8k indexed citations i.

Fred Bronner has authored 24 papers that have received a total of 1.8k indexed citations. This includes 21 papers in Sociology and Political Science, 16 papers in Marketing and 3 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (14 papers), Consumer Behavior in Brand Consumption and Identification (13 papers) and Diverse Aspects of Tourism Research (11 papers). Fred Bronner is often cited by papers focused on Digital Marketing and Social Media (14 papers), Consumer Behavior in Brand Consumption and Identification (13 papers) and Diverse Aspects of Tourism Research (11 papers) and collaborates with scholars based in The Netherlands. Fred Bronner's co-authors include Robert de Hoog, Peter Neijens, Lotte M. Willemsen, Hilde Voorveld and Edith G. Smit and has published in prestigious journals such as Journal of Business Research, Tourism Management and Annals of Tourism Research.