Fred Bronner

3.1k citations
29 papers · 2.1k · 1 hit paper · h-index 19

Impact in

Papers in

    • Digital Marketing and Social Media 16
    • Diverse Aspects of Tourism Research 12
    • Consumer Behavior in Brand Consumption and Identification 14
    • Consumer Market Behavior and Pricing 3
    • Sharing Economy and Platforms 2

Fred Bronner

29 papers receiving 2.0k citations

Fred Bronner's Hit Papers

Engagement with Social Media and Social Media Advertising: The Differentiating Role of Platform Type 2018 · 472 citations
4720+2+5Years since publication100200300400

Peers

Fred Bronner
Comparison fields: 5 of 92
  • Marketing 978
  • Information Systems and Management 479
  • Sociology and Political Science 1.8k
  • Communication 237
  • Organizational Behavior and Human Resource Management 341
Replace Aikaterini Manthiou with:
Aikaterini Manthiou France
Gayle Kerr Australia
María Sicilia Piñero Spain
Barbara Bickart United States
Pradeep K. Korgaonkar United States
Helge Thorbjørnsen Norway
Rodoula H. Tsiotsou Greece
Csilla Horváth Netherlands
Caroline Wiertz United Kingdom
Heejin Lim United States
Fred Bronner relative to Aikaterini Manthiou France Aikaterini Manthiou's profile →
Citations per field
00.5×5.3×
Aikaterini Manthiou · 1×
Citations per year

Countries citing papers authored by Fred Bronner

Since Specialization
Citations

This map shows the geographic impact of Fred Bronner's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Fred Bronner with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Fred Bronner more than expected).

Fields of papers citing papers by Fred Bronner

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Fred Bronner. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Fred Bronner. The network helps show where Fred Bronner may publish in the future.

Co-authors

The 8 scholars most cited alongside Fred Bronner, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Fred Bronner Line = papers co-authored together Fred Bronner links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 29 papers — load more, or switch the sort, to bring in the rest.

#Work
1
Engagement with Social Media and Social Media Advertising: The Differentiating Role of Platform Type
Hit paper breakdown →
2018472
2 2010353
3 2011292
4 2007161
5 2012115
6 2010111
7 200892
8 200668
9 201865
10 201151
11 201444
12 200744
13 201439
14 201636
15 201336
16 201829
17 201624
18 200722
19 201119
20 201912

About Fred Bronner

Fred Bronner is a scholar working on Sociology and Political Science, Marketing, Information Systems and Management, Transportation and Communication, having authored 29 papers that have together received 2.1k indexed citations. Recurring topics across this work include Digital Marketing and Social Media (16 papers), Consumer Behavior in Brand Consumption and Identification (14 papers), Diverse Aspects of Tourism Research (12 papers), Technology Adoption and User Behaviour (4 papers), Cruise Tourism Development and Management (4 papers), Consumer Market Behavior and Pricing (3 papers), Knowledge Management and Sharing (3 papers) and Sharing Economy and Platforms (2 papers). The work is most often cited by research in Marketing (978 citations), Information Systems and Management (479 citations), Sociology and Political Science (1.8k citations), Communication (237 citations) and Organizational Behavior and Human Resource Management (341 citations). Fred Bronner has collaborated with scholars based in Netherlands. Frequent co-authors include Robert de Hoog, Peter Neijens, Hilde Voorveld, Guda van Noort, Lotte M. Willemsen, J.A. de Ridder, Edith G. Smit and Patrick De Pelsmacker. Their work appears in journals such as International Journal of Market Research, Journal of Travel Research, Annals of Tourism Research, Journal of Computer-Mediated Communication and Tourism Management.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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