Geoff Bick
Impact in
- Marketing top 2%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Marketing and Advertising Strategies
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- Customer Service Quality and Loyalty
Papers in
- Marketing 14
- Consumer Behavior in Brand Consumption and Identification 8
- Marketing and Advertising Strategies 6
- Consumer Retail Behavior Studies 3
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- Business Strategies and Innovation 4
- Co-authors
- Russell Abratt (13 shared papers)John Manuel Luiz (2 shared papers)Mike T. Bendixen (1 shared paper)Stephanie M. Townsend (2 shared papers)Johan P. Reyneke (1 shared paper)Emily Treen (1 shared paper)Kerry Littlewood (2 shared papers)Sarah L. Babb (1 shared paper)
- Journals
- Journal of Marketing Management (3 papers)Journal of Brand Management (2 papers)Journal of Product & Brand Management (1 paper)International Marketing Review (1 paper)The Journal of Marketing Theory and Practice (1 paper)
- Partner nations
- South AfricaUnited StatesUnited Kingdom
In The Last Decade
Geoff Bick
29 papers receiving 475 citations
Peers
Comparison fields: 5 of 60
- Marketing 280
- Organizational Behavior and Human Resource Management 184
- Strategy and Management 186
- Tourism, Leisure and Hospitality Management 16
- Accounting 93
Countries citing papers authored by Geoff Bick
This map shows the geographic impact of Geoff Bick's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Geoff Bick with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Geoff Bick more than expected).
Fields of papers citing papers by Geoff Bick
This network shows the impact of papers produced by Geoff Bick. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Geoff Bick. The network helps show where Geoff Bick may publish in the future.
Co-authors
The 8 scholars most cited alongside Geoff Bick, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 32 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2003 | 83 | |
| 2 | 2011 | 57 | |
| 3 | 2004 | 53 | |
| 4 | 2009 | 52 | |
| 5 | 2020 | 39 | |
| 6 | 2018 | 36 | |
| 7 | Valuing Brands and Brand Equity: Methods and Processes | 2003 | 34 |
| 8 | 2003 | 23 | |
| 9 | 2006 | 20 | |
| 10 | 2009 | 20 | |
| 11 | 2021 | 19 | |
| 12 | 2008 | 18 | |
| 13 | 2010 | 14 | |
| 14 | 2016 | 12 | |
| 15 | 2014 | 10 | |
| 16 | 2008 | 7 | |
| 17 | 2011 | 7 | |
| 18 | 2013 | 6 | |
| 19 | 2021 | 5 | |
| 20 | 2013 | 3 |
About Geoff Bick
Geoff Bick is a scholar working on Marketing, Strategy and Management, Management Information Systems, Management of Technology and Innovation and Organizational Behavior and Human Resource Management, having authored 32 papers that have together received 534 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (8 papers), Marketing and Advertising Strategies (6 papers), Entrepreneurship Studies and Influences (4 papers), Customer Service Quality and Loyalty (4 papers), Digital Marketing and Social Media (4 papers), Business Strategies and Innovation (4 papers), Consumer Retail Behavior Studies (3 papers) and Microfinance and Financial Inclusion (3 papers). The work is most often cited by research in Marketing (280 citations), Organizational Behavior and Human Resource Management (184 citations), Strategy and Management (186 citations), Tourism, Leisure and Hospitality Management (16 citations) and Accounting (93 citations). Geoff Bick has collaborated with scholars based in South Africa, United States and United Kingdom. Frequent co-authors include Russell Abratt, John Manuel Luiz, Mike T. Bendixen, Stephanie M. Townsend, Johan P. Reyneke, Emily Treen, Kerry Littlewood and Sarah L. Babb. Their work appears in journals such as Journal of Marketing Management, Journal of Brand Management, Journal of Product & Brand Management, International Marketing Review and The Journal of Marketing Theory and Practice.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.