Stuart U. Rich
Impact in
- Marketing top 1%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Consumer Market Behavior and Pricing
- Environmental Sustainability in Business
- Sharing Economy and Platforms
-
- Technology Adoption and User Behaviour
Papers in
-
- Consumer Retail Behavior Studies 4
- Consumer Behavior in Brand Consumption and Identification 1
- Consumer Market Behavior and Pricing 1
-
- Team Dynamics and Performance 1
- Co-authors
- Donald F. Cox (2 shared papers)Subhash C. Jain (2 shared papers)William Applebaum (1 shared paper)
- Journals
- Journal of Marketing Research (5 papers)Journal of Marketing (3 papers)Journal of Marketing Education (1 paper)Industrial Marketing Management (1 paper)McGraw-Hill eBooks (1 paper)
- Partner nations
- United StatesLatvia
In The Last Decade
Stuart U. Rich
12 papers receiving 1.0k citations
Stuart U. Rich's Hit Papers
Peers
Comparison fields: 5 of 83
- Marketing 741
- Information Systems and Management 382
- Organizational Behavior and Human Resource Management 357
- Tourism, Leisure and Hospitality Management 27
- General Decision Sciences 23
Countries citing papers authored by Stuart U. Rich
This map shows the geographic impact of Stuart U. Rich's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Stuart U. Rich with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Stuart U. Rich more than expected).
Fields of papers citing papers by Stuart U. Rich
This network shows the impact of papers produced by Stuart U. Rich. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Stuart U. Rich. The network helps show where Stuart U. Rich may publish in the future.
Co-authors
The 3 scholars most cited alongside Stuart U. Rich, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | Perceived Risk and Consumer Decision-Making—The Case of Telephone Shopping Hit paper breakdown → | 1964 | 642 |
| 2 | 1964 | 354 | |
| 3 | 1968 | 64 | |
| 4 | 1964 | 46 | |
| 5 | 1968 | 30 | |
| 6 | 1964 | 26 | |
| 7 | Recent shifts in competitive strategies in the U.S. forest products industry and the increased importance of key marketing functions | 1986 | 23 |
| 8 | 1965 | 8 | |
| 9 | 1983 | 6 | |
| 10 | 1975 | 3 | |
| 11 | Marketing of forest products : text and cases | 1970 | 2 |
| 12 | 1983 | 2 |
About Stuart U. Rich
Stuart U. Rich is a scholar working on Marketing, Social Psychology, Sociology and Political Science, Global and Planetary Change and Infectious Diseases, having authored 12 papers that have together received 1.2k indexed citations. Recurring topics across this work include Consumer Retail Behavior Studies (4 papers), Psychology of Social Influence (1 paper), Team Dynamics and Performance (1 paper), Forest Management and Policy (1 paper), Consumer Behavior in Brand Consumption and Identification (1 paper) and Consumer Market Behavior and Pricing (1 paper). The work is most often cited by research in Marketing (741 citations), Information Systems and Management (382 citations), Organizational Behavior and Human Resource Management (357 citations), Tourism, Leisure and Hospitality Management (27 citations) and General Decision Sciences (23 citations). Stuart U. Rich has collaborated with scholars based in United States and Latvia. Frequent co-authors include Donald F. Cox, Subhash C. Jain and William Applebaum. Their work appears in journals such as Journal of Marketing Research, Journal of Marketing, Journal of Marketing Education, Industrial Marketing Management and McGraw-Hill eBooks.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.