Spring H. Han
Impact in
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification
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- Technology Adoption and User Behaviour
Papers in
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- Digital Marketing and Social Media 4
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- Customer Service Quality and Loyalty 5
- Co-authors
- Jungwoo Lee (6 shared papers)Hisashi Masuda (2 shared papers)K. K. Wang (3 shared papers)Shawn Mankad (1 shared paper)Joel Goh (1 shared paper)Srinagesh Gavirneni (1 shared paper)Linchi Kwok (1 shared paper)Rohit Verma (4 shared papers)
- Journals
- Cornell Hospitality Quarterly (4 papers)Journal of Electronic Packaging (2 papers)Service Science (1 paper)Journal of Hospitality and Tourism Technology (1 paper)Technological Forecasting and Social Change (1 paper)
- Partner nations
- United StatesJapanSouth Korea
In The Last Decade
Spring H. Han
18 papers receiving 650 citations
Spring H. Han's Hit Papers
Peers
Comparison fields: 5 of 77
- Marketing 236
- Information Systems and Management 123
- Sociology and Political Science 448
- Organizational Behavior and Human Resource Management 96
- Communication 58
Countries citing papers authored by Spring H. Han
This map shows the geographic impact of Spring H. Han's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Spring H. Han with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Spring H. Han more than expected).
Fields of papers citing papers by Spring H. Han
This network shows the impact of papers produced by Spring H. Han. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Spring H. Han. The network helps show where Spring H. Han may publish in the future.
Co-authors
The 18 scholars most cited alongside Spring H. Han, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | Impacts of influencer attributes on purchase intentions in social media influencer marketing: Mediating roles of characterizations Hit paper breakdown → | 2021 | 352 |
| 2 | 2016 | 90 | |
| 3 | 2012 | 52 | |
| 4 | 2021 | 52 | |
| 5 | 1997 | 28 | |
| 6 | 2021 | 25 | |
| 7 | 1997 | 18 | |
| 8 | 2014 | 17 | |
| 9 | 2021 | 17 | |
| 10 | 2020 | 9 | |
| 11 | 1999 | 9 | |
| 12 | 1995 | 8 | |
| 13 | 2022 | 2 | |
| 14 | 2020 | 2 | |
| 15 | 2021 | 2 | |
| 16 | 2025 | 1 | |
| 17 | The Effect of Corporate Culture and Strategic Orientation on Financial Performance: An Analysis of South Korean Upscale and Luxury Hotels | 2012 | 1 |
| 18 | The Future of Tradeshows: Evolving Trends, Preferences, and Priorities | 2014 | 1 |
About Spring H. Han
Spring H. Han is a scholar working on Sociology and Political Science, Organizational Behavior and Human Resource Management, Marketing, Mechanical Engineering and Information Systems and Management, having authored 18 papers that have together received 686 indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (5 papers), Injection Molding Process and Properties (4 papers), Digital Marketing and Social Media (4 papers), Epoxy Resin Curing Processes (3 papers), Technology Adoption and User Behaviour (3 papers), Museums and Cultural Heritage (2 papers), Environmental Sustainability in Business (2 papers) and Media Influence and Health (2 papers). The work is most often cited by research in Marketing (236 citations), Information Systems and Management (123 citations), Sociology and Political Science (448 citations), Organizational Behavior and Human Resource Management (96 citations) and Communication (58 citations). Spring H. Han has collaborated with scholars based in United States, Japan and South Korea. Frequent co-authors include Jungwoo Lee, Hisashi Masuda, K. K. Wang, Shawn Mankad, Joel Goh, Srinagesh Gavirneni, Linchi Kwok, Rohit Verma, Bo Edvardsson and K.K. Wang. Their work appears in journals such as Cornell Hospitality Quarterly, Journal of Electronic Packaging, Service Science, Journal of Hospitality and Tourism Technology and Technological Forecasting and Social Change.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.