Robert T. Green
Impact in
- Marketing top 0.5%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
-
- Customer Service Quality and Loyalty
Papers in
- Marketing 17
- Consumer Behavior in Brand Consumption and Identification 16
-
- International Business and FDI 5
- Global Trade and Competitiveness 5
- Co-authors
- Chol Lee (1 shared paper)Isabella C. M. Cunningham (12 shared papers)Éric Langeard (4 shared papers)Jonathan D. Todd (5 shared papers)Tasman Smith (2 shared papers)William H. Cunningham (4 shared papers)Phillip D. White (1 shared paper)Bronislaw J. Verhage (4 shared papers)
- Journals
- Journal of Marketing (11 papers)Journal of Marketing Research (7 papers)Journal of International Business Studies (5 papers)International Marketing Review (3 papers)Journal of International Marketing (2 papers)
- Partner nations
- United StatesThailandUnited Kingdom
In The Last Decade
Robert T. Green
55 papers receiving 2.1k citations
Peers
Comparison fields: 5 of 135
- Marketing 973
- Organizational Behavior and Human Resource Management 499
- Tourism, Leisure and Hospitality Management 56
- Strategy and Management 417
- Process Chemistry and Technology 65
Countries citing papers authored by Robert T. Green
This map shows the geographic impact of Robert T. Green's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Robert T. Green with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Robert T. Green more than expected).
Fields of papers citing papers by Robert T. Green
This network shows the impact of papers produced by Robert T. Green. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Robert T. Green. The network helps show where Robert T. Green may publish in the future.
Co-authors
The 25 scholars most cited alongside Robert T. Green, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 56 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 1991 | 427 | |
| 2 | 2017 | 203 | |
| 3 | 1976 | 121 | |
| 4 | 2002 | 112 | |
| 5 | 2010 | 92 | |
| 6 | 1978 | 90 | |
| 7 | 1983 | 84 | |
| 8 | 1975 | 83 | |
| 9 | 1975 | 82 | |
| 10 | 1986 | 82 | |
| 11 | 1990 | 76 | |
| 12 | Global Consumer Segmentation versus Local Market Orientation: Empirical Findings | 1992 | 69 |
| 13 | 1977 | 69 | |
| 14 | 1975 | 64 | |
| 15 | 1988 | 53 | |
| 16 | 1974 | 53 | |
| 17 | 2016 | 52 | |
| 18 | 2009 | 50 | |
| 19 | 1985 | 49 | |
| 20 | 1972 | 34 |
About Robert T. Green
Robert T. Green is a scholar working on Marketing, Strategy and Management, Organizational Behavior and Human Resource Management, Sociology and Political Science and General Economics, Econometrics and Finance, having authored 56 papers that have together received 2.4k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (16 papers), Customer Service Quality and Loyalty (6 papers), Global trade and economics (5 papers), International Business and FDI (5 papers), Microbial Community Ecology and Physiology (5 papers), Global Trade and Competitiveness (5 papers), Regional Economic and Spatial Analysis (4 papers) and Cultural Differences and Values (4 papers). The work is most often cited by research in Marketing (973 citations), Organizational Behavior and Human Resource Management (499 citations), Tourism, Leisure and Hospitality Management (56 citations), Strategy and Management (417 citations) and Process Chemistry and Technology (65 citations). Robert T. Green has collaborated with scholars based in United States, Thailand and United Kingdom. Frequent co-authors include Chol Lee, Isabella C. M. Cunningham, Éric Langeard, Jonathan D. Todd, Tasman Smith, William H. Cunningham, Phillip D. White, Bronislaw J. Verhage, Uğur Yavaş and Andrew Johnston. Their work appears in journals such as Journal of Marketing, Journal of Marketing Research, Journal of International Business Studies, International Marketing Review and Journal of International Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.