Phillip D. White

10 papers and 479 indexed citations i.

Phillip D. White has authored 10 papers that have received a total of 479 indexed citations. This includes 3 papers in Marketing, 2 papers in Sociology and Political Science and 2 papers in Strategy and Management. The topics of these papers are Marketing and Advertising Strategies (2 papers), Business Strategies and Innovation (2 papers) and Consumer Behavior in Brand Consumption and Identification (1 paper). Phillip D. White is often cited by papers focused on Marketing and Advertising Strategies (2 papers), Business Strategies and Innovation (2 papers) and Consumer Behavior in Brand Consumption and Identification (1 paper) and collaborates with scholars based in United States. Phillip D. White's co-authors include Edward W. Cundiff, Robert T. Green, Shelby D. Hunt and Robert W. Nason and has published in prestigious journals such as Journal of Marketing, Journal of International Business Studies and Journal of Macromarketing.