Robert E. Krider
Impact in
- Marketing top 1%
- Consumer Market Behavior and Pricing
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
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- Art History and Market Analysis
Papers in
- Marketing 12
- Consumer Market Behavior and Pricing 9
- Consumer Retail Behavior Studies 4
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- Economics of Agriculture and Food Markets 3
- Cinema and Media Studies 2
- Co-authors
- Charles B. Weinberg (8 shared papers)Arieh Goldman (3 shared papers)Seshan Ramaswami (3 shared papers)Priya Raghubir (2 shared papers)Aradhna Krishna (2 shared papers)Kamel Jedidi (1 shared paper)Daniel S. Putler (3 shared papers)Jason Ho (4 shared papers)
- Journals
- Marketing Science (3 papers)Marketing Letters (2 papers)Journal of Marketing Research (2 papers)Geographical Analysis (2 papers)Journal of Broadcasting & Electronic Media (1 paper)
- Partner nations
- CanadaUnited StatesHong Kong
In The Last Decade
Robert E. Krider
25 papers receiving 994 citations
Peers
Comparison fields: 5 of 94
- Marketing 583
- Visual Arts and Performing Arts 141
- Tourism, Leisure and Hospitality Management 30
- Management Science and Operations Research 167
- Business and International Management 25
Countries citing papers authored by Robert E. Krider
This map shows the geographic impact of Robert E. Krider's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Robert E. Krider with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Robert E. Krider more than expected).
Fields of papers citing papers by Robert E. Krider
This network shows the impact of papers produced by Robert E. Krider. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Robert E. Krider. The network helps show where Robert E. Krider may publish in the future.
Co-authors
The 14 scholars most cited alongside Robert E. Krider, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 25 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 1998 | 206 | |
| 2 | 2002 | 168 | |
| 3 | 1999 | 155 | |
| 4 | 2001 | 146 | |
| 5 | 1998 | 92 | |
| 6 | 1998 | 80 | |
| 7 | 2005 | 55 | |
| 8 | 2000 | 34 | |
| 9 | 2013 | 28 | |
| 10 | 2010 | 28 | |
| 11 | 2011 | 21 | |
| 12 | 1997 | 19 | |
| 13 | Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R | 2012 | 12 |
| 14 | 2006 | 11 | |
| 15 | 2012 | 10 | |
| 16 | 2007 | 7 | |
| 17 | 2016 | 6 | |
| 18 | 2004 | 4 | |
| 19 | Pizzas : π or square? psychophysical biases in area estimation | 1999 | 3 |
| 20 | Effective Online Ads: The Role of Placement and Animation | 2013 | 3 |
About Robert E. Krider
Robert E. Krider is a scholar working on Marketing, Economics and Econometrics, Management Science and Operations Research, Visual Arts and Performing Arts and Sociology and Political Science, having authored 25 papers that have together received 1.1k indexed citations. Recurring topics across this work include Consumer Market Behavior and Pricing (9 papers), Innovation Diffusion and Forecasting (5 papers), Art History and Market Analysis (4 papers), Consumer Retail Behavior Studies (4 papers), Economics of Agriculture and Food Markets (3 papers), Media, Gender, and Advertising (2 papers), Cinema and Media Studies (2 papers) and Digital Marketing and Social Media (2 papers). The work is most often cited by research in Marketing (583 citations), Visual Arts and Performing Arts (141 citations), Tourism, Leisure and Hospitality Management (30 citations), Management Science and Operations Research (167 citations) and Business and International Management (25 citations). Robert E. Krider has collaborated with scholars based in Canada, United States and Hong Kong. Frequent co-authors include Charles B. Weinberg, Arieh Goldman, Seshan Ramaswami, Priya Raghubir, Aradhna Krishna, Kamel Jedidi, Daniel S. Putler, Jason Ho, Colin Campbell and Yong Liu. Their work appears in journals such as Marketing Science, Marketing Letters, Journal of Marketing Research, Geographical Analysis and Journal of Broadcasting & Electronic Media.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.