Pingali Venugopal
Impact in
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification
-
- Technology Adoption and User Behaviour
Papers in
-
- Digital Marketing and Social Media 5
-
- Consumer Behavior in Brand Consumption and Identification 5
- Environmental Sustainability in Business 4
- Co-authors
- Sanjeev Varshney (3 shared papers)Anand Jaiswal (2 shared papers)Rakesh Niraj (1 shared paper)Masayuki Yoshida (1 shared paper)Atul Arun Pathak (1 shared paper)D. Israel (1 shared paper)Ashis K. Pani (1 shared paper)Parthasarathi Das (1 shared paper)
- Journals
- Journal of Small Business Management (1 paper)Journal of Business and Industrial Marketing (1 paper)Journal of Consumer Marketing (1 paper)Journal of Retailing and Consumer Services (1 paper)Journal of Services Marketing (1 paper)
- Partner nations
- IndiaUnited StatesJapan
In The Last Decade
Pingali Venugopal
26 papers receiving 736 citations
Peers
Comparison fields: 5 of 106
- Marketing 121
- Information Systems and Management 91
- Business and International Management 26
- Organizational Behavior and Human Resource Management 121
- Economics and Econometrics 272
Countries citing papers authored by Pingali Venugopal
This map shows the geographic impact of Pingali Venugopal's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Pingali Venugopal with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Pingali Venugopal more than expected).
Fields of papers citing papers by Pingali Venugopal
This network shows the impact of papers produced by Pingali Venugopal. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Pingali Venugopal. The network helps show where Pingali Venugopal may publish in the future.
Co-authors
The 11 scholars most cited alongside Pingali Venugopal, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 29 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 1999 | 412 | |
| 2 | 2021 | 90 | |
| 3 | 2015 | 71 | |
| 4 | 2010 | 62 | |
| 5 | Analysis of Growth Stages in Small Firms: A Case Study of Automobile Ancillaries in India | 1999 | 48 |
| 6 | 2014 | 18 | |
| 7 | 2014 | 14 | |
| 8 | 2020 | 10 | |
| 9 | EMPLOYEE WELFARE ACTIVITIES WITH RESPECTIVE MEASURES IN INDUSTRIAL SECTOR - A STUDY ON INDUSTRIAL CLUSTER AT CHITTOR DISTRICT | 2011 | 8 |
| 10 | 2022 | 6 | |
| 11 | 2012 | 5 | |
| 12 | 2008 | 5 | |
| 13 | 2015 | 5 | |
| 14 | 2018 | 5 | |
| 15 | 2009 | 3 | |
| 16 | 2008 | 3 | |
| 17 | 1997 | 3 | |
| 18 | 2016 | 2 | |
| 19 | 2023 | 2 | |
| 20 | 2021 | 2 |
About Pingali Venugopal
Pingali Venugopal is a scholar working on Sociology and Political Science, Marketing, Business and International Management, Strategy and Management and Economics and Econometrics, having authored 29 papers that have together received 780 indexed citations. Recurring topics across this work include Innovation and Socioeconomic Development (6 papers), Digital Marketing and Social Media (5 papers), Consumer Behavior in Brand Consumption and Identification (5 papers), Environmental Sustainability in Business (4 papers), Technology Adoption and User Behaviour (3 papers), Management and Marketing Education (2 papers), Corporate Social Responsibility Reporting (2 papers) and Indian Economic and Social Development (2 papers). The work is most often cited by research in Marketing (121 citations), Information Systems and Management (91 citations), Business and International Management (26 citations), Organizational Behavior and Human Resource Management (121 citations) and Economics and Econometrics (272 citations). Pingali Venugopal has collaborated with scholars based in India, United States and Japan. Frequent co-authors include Sanjeev Varshney, Anand Jaiswal, Rakesh Niraj, Masayuki Yoshida, Atul Arun Pathak, D. Israel, Ashis K. Pani, Parthasarathi Das, Ritu Malhotra and Anthony Halog. Their work appears in journals such as Journal of Small Business Management, Journal of Business and Industrial Marketing, Journal of Consumer Marketing, Journal of Retailing and Consumer Services and Journal of Services Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.