Moonhee Yang
Impact in
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification
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- Media Influence and Health
Papers in
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- Consumer Behavior in Brand Consumption and Identification 4
- Consumer Perception and Purchasing Behavior 2
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- Social and Intergroup Psychology 2
- Co-authors
- David R. Roskos‐Ewoldsen (3 shared papers)Laura Arpan (1 shared paper)Beverly Roskos‐Ewoldsen (1 shared paper)
- Journals
- Journal of Advertising (1 paper)Journal of Communication (1 paper)Korean Journal of Journalism & Communication Studies (1 paper)The Journal of the Korea Contents Association (4 papers)Journal of the Korean society for quality management (1 paper)
- Partner nations
- United States
In The Last Decade
Moonhee Yang
12 papers receiving 383 citations
Peers
Comparison fields: 5 of 52
- Marketing 250
- Literature and Literary Theory 144
- Gender Studies 82
- Sociology and Political Science 267
- Information Systems and Management 34
Countries citing papers authored by Moonhee Yang
This map shows the geographic impact of Moonhee Yang's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Moonhee Yang with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Moonhee Yang more than expected).
Fields of papers citing papers by Moonhee Yang
This network shows the impact of papers produced by Moonhee Yang. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Moonhee Yang. The network helps show where Moonhee Yang may publish in the future.
Co-authors
The 3 scholars most cited alongside Moonhee Yang, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2006 | 210 | |
| 2 | 2007 | 167 | |
| 3 | 2003 | 21 | |
| 4 | Minimization of Inspection Cost in an Inspection System Considering the Effect of Lot Formation on AOQ | 2010 | 7 |
| 5 | A Design and Case Study of a K-Stage BLU Inspection System for Achieving a Target Defective Rate | 2007 | 7 |
| 6 | The Portrayal of Female Managers and CEO in the Television Drama | 2005 | 3 |
| 7 | A study of factors affecting attitude towards teleworking : An empirical investigation of KIPO(Korean Intellectual property office) examiners’s teleworking case | 2009 | 3 |
| 8 | 2016 | 3 | |
| 9 | Minimization of Inspection Cost in a BLU Inspection System Using a Steady-State Flow Analysis | 2009 | 2 |
| 10 | Minimization of Inspection Cost in an Inspection System Using a Time-based Flow Analysis | 2009 | 2 |
| 11 | A Study of the Relationship between Attitude toward PPL and Audience Personality | 2013 | 1 |
| 12 | Detection of Changes of the Population Fraction Nonconforming in the p Control Chart | 1997 | 1 |
| 13 | 2017 | 1 | |
| 14 | Parasocial Interaction and Viewing Satisfaction of Reality-based Program : Focused on the Influence of Both Wishful Identification and Transportation | 2011 | 1 |
| 15 | 2023 | 0 | |
| 16 | 2018 | 0 | |
| 17 | 2011 | 0 |
About Moonhee Yang
Moonhee Yang is a scholar working on Marketing, Sociology and Political Science, Industrial and Manufacturing Engineering, Information Systems and Experimental and Cognitive Psychology, having authored 17 papers that have together received 429 indexed citations. Recurring topics across this work include Industrial Vision Systems and Defect Detection (4 papers), Consumer Behavior in Brand Consumption and Identification (4 papers), Consumer Perception and Purchasing Behavior (2 papers), Education and Learning Interventions (2 papers), Diverse Topics in Contemporary Research (2 papers), Social and Intergroup Psychology (2 papers), Asian Culture and Media Studies (1 paper) and Educational Research and Pedagogy (1 paper). The work is most often cited by research in Marketing (250 citations), Literature and Literary Theory (144 citations), Gender Studies (82 citations), Sociology and Political Science (267 citations) and Information Systems and Management (34 citations). Moonhee Yang has collaborated with scholars based in United States. Frequent co-authors include David R. Roskos‐Ewoldsen, Laura Arpan and Beverly Roskos‐Ewoldsen. Their work appears in journals such as Journal of Advertising, Journal of Communication, Korean Journal of Journalism & Communication Studies, The Journal of the Korea Contents Association and Journal of the Korean society for quality management.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.